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Private View: Robert Campbell and Andy Nairn

Creative Robert Campbell Founder, Beta I utterly despise the word "feedback". Tell me what you really think. Bare your soul. Take a risk. But don't give me "feedback ... . It is for this reason that I have banned the word "feedback" from Beta. I hope you all will join me in my campaign ...

Private View: Robert Campbell and Spencer McHugh

Creative Robert Campbell founding partner, BETA This is one of the most impressive bunches of commercials I have ever seen in a single Private View. Much of this impressiveness is to do with the extraordinary time-lengths. Sixties are the new tens. Nineties the new 30s. And if some ...

British Skin Foundation 'skin' by Beta

Beta is launching its first advertising campaign for the British Skin Foundation.

Private View: Robert Campbell and Arnell Vaughan

Creative Robert Campbell Founding partner, Beta Nike. I don t think this thing for Nike is great. Maybe it s because I remember the days when every Nike ad kicked ass. "Kick it". "Good versus evil". "McEnroe swears by them". Remember? So maybe the bar, for Nike ads, is set unfairly high ...

Iceland 'ode to mums' by Beta

Beta has created an ad for Iceland that features new brand ambassador Stacey Solomon, currently

Gumtree.com 'sofa' by Beta

Gumtree.com has launched a TV campaign after hitting a ten million visits per week milestone for the site.

Jackpotjoy.com 'cake bake' by Beta

Jackpotjoy has launched a spot to encourage people to play specially created Red Nose Day games.

ATEST 'end slavery and trafficking day' by Beta

The Alliance to End Slavery and Trafficking (ATEST) has launched a print ad created by Beta to mark...The ad plays on the United States longstanding history as the land of the free and a global force for freedom and liberty. The advertising is a pre-cursor to advocacy and policy work ATEST will pursue in the coming months on Capitol Hill. Beta has been working with Humanity United and the ATEST ...

Iceland 'moulin blanche' by Beta

Beta re-cast some Iceland customers who auditioned for the brands ad campaigns earlier this year, following Iceland s decision to adopt a customer as the face of Iceland. The ad centres on an elaborate Moulin-Rouge themed Christmas party. Donovan, dressed as a ringmaster, sports high heels and suspenders ...

Microsoft 'Gorillaz club room' by Microsoft in-house

Microsoft and Gorillaz have partnered to launch Internet Explorer 9 Beta with a dedicated site...Microsoft and Gorillaz have developed an online experience for the band's fans to showcase the potential of the web when viewed through Internet Explorer 9 Beta. The Gorillaz online ... further information through Explorer 9 Beta. ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.