Expedia hires Fleishman-Hillard after European consolidation review
24 May 2012 | by Sara Luker
-Hillard will also collaborate closely with Expedia s existing creative, media planning and social media agencies ...
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Splendid retains £1m Smirnoff account
24 May 2012 | by Hannah Crown
is our chosen partner, which we believe will bring the best strategic thinking and creative flair to our ...
Food & Drink: Take your hat off to Benito's tweet deal
24 May 2012 | by John Owens
Mexican restaurant brand Benito's Hat wanted to create a big buzz on a small budget. Unity came up...audience as young professionals working in creative industries such as advertising, PR, marketing and media ... and its motivations (agencies are competitive, chat in the office about fun online offers and are big ...
Digital: Nomophobia drives SecurEnvoy sales
24 May 2012 | by John Owens
core trade press activity with big national hits in the UK and overseas, and position SecurEnvoy as a big player in the market To generate conversations around 'nomophobia' online and drive traffic ...
Media ignore bulk of research reports, finds TLG
24 May 2012 | by Alec Mattinson
cautious and bolder about what they think and remembering to take a big-picture view that stretches beyond ... strategy', focusing on potential growth areas including sectors such as aviation, automotive and creative ...
British Olympic legends to boost Sega London 2012 game
24 May 2012 | by Hannah Crown
The agency will promote London 2012 - The Official Video Game of the Olympic Games in a creative campaign drawing on Olympic greats including decathlon champ Daley Thompson and 400m runner Derek Redmond. The agency's campaign, called Olympic Moments, will see Olympians past, present and future recreating ...
Danny Rogers: Maude's comms plan may be too austere
24 May 2012 | by Danny Rogers
of creativity in the resultant campaigns can match the former COI. One hopes they can, because most ...
Top 50 Digital Consultancies
24 May 2012 | by John Owens
. Benady says he is seeing more digital-only briefs: 'Companies are looking for big inside-out global ... big growth in the corporates' need for digital work,' says Benady. He believes corporate clients ...
Robin Grant: A man on a digital mission
24 May 2012 | by Sara Luker
in an advertising structure for the first time. Again he longed to be the creative brains behind campaigns and, more ...
A right mayoral job ahead
24 May 2012 | by Jonny Popper, London Communications Agency
, Stephen Greenhalgh and possibly some 'big beasts' from the current Government. We could also see a major ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
