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Kellogg's Rice Krispies Squares launches 3D ad

trailers of the new 'Men in Black' film. Kellogg's has big ambitions for the campaign. It believes ...

Missing People asks viewers to pick up the phone

and creative director Nick Allsop. The production company was Somesuch Co and the ad was directed by Ben ...

Co-op appoints Leo Burnett to £50m ad account

. TBWA\Manchester was the incumbent on the main retail account and has been its lead creative agency ...

Big Communications acquires Quorum

Big Communications, the Leicester-based agency, has acquired the independent shop Quorum from its...Following the acquisition, Mawhinney has joined Big as creative director to lead its 25-strong creative department. He will report to Big's chief executive and executive creative director, Dylan Bogg ... was formerly the global creative director at Euro RSCG, will work with Big as a creative consultant. Bogg ...

Experian kicks off £6m media review

. The creative business is not under review. ...

AMV's Paul Brazier to chair Campaign Big Awards jury

Paul Brazier, the executive creative director of Abbott Mead Vickers BBDO, has been confirmed...to chair the 2012 Big Awards. I'm looking forward to hearing the views of some of the very best creatives ... channels. For the first time, the awards will also present golds for a Campaign Big Agency of the Year ... or as complete campaigns. The Campaign Big Agencies of the Year will be selected based on a system ...

AAI axes creative treatment to streamline pitch process

studies around those. AAI believes the current approach focuses too much on choosing a big creative ... Instead of a drawn-out process involving the issuing of RFIs, shortlists, creative treatment ... on AAI's knowledge of agencies and their strengths. No instant creative treatment will be required ...

BetVictor appoints VCCP for creative

BetVictor, the online betting brand owned by Victor Chandler, has hired VCCP to handle its advertising account.

New business leagues (25 May 2012)

The Corner climbs up the creative league further with its Hostelworld.com win, while 18 Feet...Each week, Campaign publishes the agency new-business leagues across the creative and media sectors. The attached tables rank agencies according to how much business they bring in as well as any accounts they lose. They show the cumulative totals for new-business wins during the year, but a look ...

Howard joins Fold7 as planning chief

Matter. Howard said: "I am looking forward to working alongside a strong team of creative thinkers who ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.