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Beiersdorf kicks off £110m pan-Euro media review

creative business in 2010. Recent activity includes a 1m campaign to support the Nivea For Men ...

Brand builder: Under Armour

-profile football and rugby clubs have switched allegiance from big names to relatively unknown brands ... . - Less is more - sign fewer ambassadors, but make sure they are big names that can be used globally ...

Nike 'my time is now' by Wieden & Kennedy London

Nike has drafted in some big names in football for its latest TV campaign, including Santos FC

Apple cements most valuable brand status as UK's giants slide

economy and UK brands need to do. But there s lots of evidence to show the big brands like Vodafone, HSBC ...

Zenith wins £3m Armani UK media account

agencies including Mother on a project basis, but its creative is predominantly handled in ...

Editor's comment: The key to being in our Power 100: to innovate and inspire

selected as our number-one a marketer who is shaking up the conservative creative culture at one ...

Power 100: The UK's top marketers

rewarding those prepared to take risks and support creative ideas. Mathieu pipped Amanda Mackenzie, Aviva ...

Liam Gallagher's Pretty Green brand hires Holler

Liam Gallagher's fashion brand Pretty Green has hired the creative agency Holler to handle its

Consumer: Reebok's 3D street art a record-breaker

at influential bloggers and trend sites including Hypebeast, Sneaker Freaker and Hello You Creatives. The team ...

Figleaves hires Talk PR for media and consumer drive

s creative director Claudia Crow added: The Talk team will be working closely with Figleaves towards ...

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