Splendid retains £1m Smirnoff account
24 May 2012 | by Hannah Crown
is our chosen partner, which we believe will bring the best strategic thinking and creative flair to our ...
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Kellogg's Rice Krispies Squares launches 3D ad
25 May 2012 | by John Reynolds
trailers of the new 'Men in Black' film. Kellogg's has big ambitions for the campaign. It believes ...
Old El Paso readies Jubilee-themed campaign
22 May 2012 | by Maisie McCabe
produced the outdoor ads, the creatives were Ben Mooge and Andy Sandoz, and the strategist was Paddy ...
Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
economy and UK brands need to do. But there s lots of evidence to show the big brands like Vodafone, HSBC ...
Wispa 'time well misspent' by Fallon
21 May 2012
Kraft Foods is launching a creative campaign to support Cadbury's Wispa and the latest bitesize
Subway out-muscles McDonald's on Facebook
21 May 2012 | by Gemma Charles
engagement. This year it launched two campaign initiatives around health, "Live Fresh, Win Big" and "Train ...
Ketel One in search for creative agency
17 May 2012 | by Jeremy Lee
The Dutch brand Ketel One Vodka is looking for an agency to handle UK advertising.
Heineken appoints Publicasity for trade press brief
16 May 2012 | by Matt Cartmell
. David Jones, UK press PR manager at Heineken, said: Publicasity demonstrated the creativity ...
Video: Brian Blessed and Carlsberg brand controller discuss Euro 2012 ad
16 May 2012 | by Matthew Chapman
Creative from the ad shows celebrities including Blessed and Des Lynam, training new recruits on becoming a "true England Fan", with the students being handed a pint of Carlsberg on graduation. "Chanting coach" Blessed speaks to Marketing about the starting 11 of the winning Manchester United team ...
We'll Call You - McVitie's Jaffa Cakes
16 May 2012
Mole is a big fan of the much-disputed orangey goodies - (are they really a cake, or a biscuit
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
