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Harrods birthday bash

11 Feb 1999 | by IAN DARBY

Harrods is launching its biggest ad campaign to date for its 150th anniversary.

Domino's hires Big Communications

18 Jan 2008

Domino's Pizza has appointed Big Communications to its £3 million advertising account, following a

Start small, aim big

25 Jun 2010 | by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R

that can teach the big boys a thing or two about advertising. Wispa and Rage Against The Machine were movements that started small and ended up big, because they were authentic and relevant, because they were ... anything at Saint, it's that with the right planning, small can become big - ie. if we design experiences ...

Facebook's big sell

16 Oct 2007 | by Gareth Jones

is now turning its attention to becoming a viable option for big-brand advertisers, keen to tap into its ...

Mark Ritson on branding: Big shake-ups for big brands on cards

03 Jan 2007

Several big brands will get new owners. The number of private equity deals will decrease in 2007, but the size of the deals will get bigger as many of the funds work together to purchase big-name brands ... Boots. Convergence in the financial services sector will also ensure some big deals - Barclays, Lloyds ...

Carphone Warehouse dumps Big Brother

09 Mar 2007 | by Danielle Long

Carphone Warehouse is severing all ties with Channel 4's Big Brother after the racism row...surrounding Celebrity Big Brother kicked off, it said it would continue to support the main summer series ... , the head of sponsorship at Channel 4, said the Big Brother package offered great value for brands. He added: Big Brother s unpredictability enables it to cut through and build awareness at astonishing speed. ...

Carphone tie-up for the Big Issue

16 Apr 1998 | by JEREMY BULLMORE

Carphone Warehouse, the largest independent mobile phone retailer, has partnered The Big Issue...Carphone Warehouse, the largest independent mobile phone retailer, has partnered The Big Issue in a cause-related marketing drive. The retailer is to donate pounds 10 to the Big Issue Charity ... The Big Issue s 200,000 readership, is aimed at expanding Carphone Warehouse s customer base ...

Havaianas to sponsor the Big Chill festival

29 Jul 2009 | by Ed Kemp

LONDON - Havaianas has signed up to sponsor the Big Chill festival, its first major sponsorship...Under the deal, managed by live music commerce agency Big Fish, the flip-flops brand will sponsor a 'Stop the City with Havaianas' area at the festival. Visitors to the area will be able to design their own pair of Havaianas, chosing the colours of the straps and sole and decorating them with pins ...

Ocado to sponsor five's Big Love

09 Jun 2006 | by Ian Darby

Five has secured Ocado as the sponsor for its imported HBO drama Big Love....was negotiated between five and Starcom +, with idents produced by Brave. Big Love, which features the antics ...

Dreams to sponsor Celebrity Big Brother

09 Dec 2008 | by Fiona Ramsay

LONDON - Channel 4 has signed up Dreams, the bed specialist, as the sponsor of Celebrity Big...Dreams will sponsor the programme on Channel 4, E4 spin-off shows Big Brother's Big Mouth and Big Brother's Little Brother, the Big Brother site on Channel 4.com, as well as licensing to use the Celebrity Big Brother Eye in store and in media promotions. The sponsorship does not extend to forthcoming Big ...

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