The Week: People News - Rattling Stick signs Bird
06 Jul 2007
Ivan Bird has left Serious Pictures for Rattling Stick for commercials representation. He joins
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REVIEW: Marketing and advertising news in the week’s press
25 Aug 2000 | by ANNA GRIFFITHS
Birds Eye Wall s roster agency McCann-Erickson has beaten Lowe Lintas to the launch ad account...Birds Eye Wall s roster agency McCann-Erickson has beaten Lowe Lintas to the launch ad account for a new range of high-quality frozen meals. The company is backing the launch with a pounds 20 million spend. The brand, as yet un-named, is said to be based on the parent company Unilever ...
Helen Edwards on Branding: Apple of their eye
29 Sep 2010 | by Helen Edwards
Marketers should stop trying to ape Silicon Valley's finest and focus on their own brands' heritage.
George eyes mid-market domain
26 Mar 2008 | by Jemima Bokaie
LONDON - George, the clothing brand launched by Asda in 1990, is repositioning to take on Next and Marks & Spencer, as part of a strategy to shed its image as a fast-fashion label.
Retail News: Woolworths eyes kidswear
31 Mar 2005 | by Rachel Barnes
Woolworths is redesigning its childrenswear collection to be more fashionable. The change marks an attempt to build sales in an increasingly competitive category, which has seen market share stolen by the supermarkets.
Dr Martens eyes brand extension
25 Aug 2004
Iconic brand Dr Martens is considering a move into accessories and clothing as it seeks to re-establish itself.
The Work: Private View
21 Oct 2005
this week's contenders measure up? Birds Eye (4) uses a pea-shaped collapsing car to claim that frozen ... supposed to do with the information? Surely the consumer choice is between Birds Eye and own ... exhaust fumes when I should be thinking about vitamins and pert and peasy Birds Eye (4) perfection ...
H Samuel appoints Maher Bird to build mass-market sales
19 Jul 2002 | by REBECCA BEER
H Samuel, the high-street jewellry chain, has appointed Maher Bird Associates to handle its above
Maher Bird wins pounds 1m Charnos bra account
27 Oct 2000 | by JEREMY WHITE
Maher Bird Associates has won the account to launch Charnos revolutionary 3D Bioform bra...Maher Bird Associates has won the account to launch Charnos revolutionary 3D Bioform bra. The campaign, with a spend of pounds 1 million, will run over the next 12 months. Billed as the most important development in the bra market in the past 100 years, the new design, which ditches underwiring ...
Adidas ClimaCool II poster shows David Beckham and birds
11 Apr 2003 | by John Tylee
TBWA/London has produced the 96-sheet national poster campaign pairing the England football captain and the birds, which breaks this Friday and will run until the end of the month. ClimaCool, claimed to be the fastest-selling Adidas shoe brand last year, utilises so-called ram air ventilation ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
