Search results for Brand Building

Showing 1 - 10 of 499 results

Sort results by: date | relevance

1 2 3 4 5 ...
Next »

Search filters:

By Industry Sector

  • Retail Remove filter
    • Other High Street Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By Media

Brand barometer: Coffee shops, which one is most prominent online?

25 May 2012 | by Gemma Charles

Starbucks is the most prominent, followed by Costa

Media360: John Lewis marketer Craig Inglis on surprising consumers

23 May 2012 | by Daniel Farey-Jones

360 to quiz him about the brand's image and plans and fish for news on Apple's rumoured TV plans....to the brand. Inglis explained to delegates that after joining in 2008 he wanted to build on the retailer ... frequently and give them an emotional connection to the brand. With Murphy revealing that customers at the time thought of the brand as "a middle-aged man in a bowler hat", we asked Inglis to describe how he ...

M&S profits drop for first time in three years

22 May 2012 | by Matthew Chapman

S is overhauling its stores in order to make navigation easier and segment them through the clothing sub brands, which it began advertising as stand alone brands for the first time last year. The retailer has ...

Media360: John Lewis to expand Never Knowingly Undersold campaign to radio

18 May 2012 | by Maisie McCabe

John Lewis's brand is on a strong trajectory as a result of its marketing and is planning to expand...Craig Inglis, marketing director of John Lewis, revealed plans to extend the marketing activity on the second day of Brand Republic's Media360 this morning (18 May). He said: "We have got several creative ... away from television ads amid concerns its mass reach was "not right for the brand". The marketer took ...

John Lewis partners Kuoni for first 'shop within a shop'

18 May 2012 | by Matthew Chapman

The Kuoni outlets will offer the full range of holidays available form the brand, which ... , as well as in Reading, Southampton and Cardiff. John Lewis already has beauty concessions from brands ... brands by using John Lewis furniture and Kuoni fittings. Kuoni's concessions will be located ...

Clinton-owned Birthdays brand to disappear from high street

17 May 2012 | by Matthew Chapman

Administrator Zolfo Cooper has announced all stores branded as Birthdays will close on top of approximately 200 Clinton Cards branded stores. Nearly 3,000 full-time and part-time staff will lose their jobs as a result of the closures. The store closures are being blamed on the burden placed ...

MasterCard unveils PayPass digital wallet

08 May 2012 | by Alex Brownsell

mobile and online checkout button, which brands can use on their e-commerce websites. Several ... to provide a single platform for new payment technology. The brand is also encouraging the developer ... , as well as by partner retailers and banks. The first partner brands for PayPass include American ...

Boots revamps pharmacies to reflect specialities

04 May 2012 | by Matthew Chapman

great patient care and they like having the Boots brand sitting in the hospital." The brand has already ...

Argos and Homebase owner posts 60% profit drop

02 May 2012 | by Matthew Chapman

and tablets, accounted for around 80% of the brand's sales reduction in the year. Homebase sales were hit ... executive, has hired OC C Strategy Consultants to carry out a repositioning of the brand. The Home Retail ... " service. Argos home brands are also experiencing growth with the Alba and Bush electrical brands now ...

M&S creates two senior marketing roles to boost fashion

02 May 2012 | by Matthew Chapman

Marks & Spencer is creating two new head of brand roles who will report into brand director Rob...Once the new roles have been filled the retailer will have six heads of brands for general merchandise, compared to three heads of brands for food. The search for additional heads of brands comes ... , incumbent brand director for general merchandise Alison Jones stepped down after less than a year ...

1 2 3 4 5 ...
Next »
 

Additional Information

Campaign Jobs

More Jobs


Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

Part of the Republic Group