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would span both the consumer and business sectors. He said it would be responsible for brand awareness of existing Samsung Electronics products, specific equipment launches in the UK, and building the Samsung ...
the brand that is JWT, as well as winning new business. Carter added: Mark and Harry will act as mirror images of each other. We have asked Harry to build on the services we already offer ...
to build awareness of the new group s name before the first Royal Sun Alliance branded products ...
. But Revell sees the London FM licence as the prime building block in Ginger s expansion scheme ... for the latest celebrity expose, protecting what is an increasingly ubiquitous brand will not be easy ... , publishing and maybe music. That s the bedrock we ll build on, Revell explains. The company has ...
. Over the past two years, more and more building societies have offered competitive banking facilities ... t like banks. They have got used to receiving bad service. The brands may be strong but they have a lot ... a PR edge. We have a brand name that people trust. As a transport company, we re used ...
, will be involved in a range of new-media services designed to help build brands and elicit consumer reaction ...
on the commercial so that sound effects at key points in the story could be heard and the brand would ... this that have started to build M62 s reputation among London agencies, with the company s current showreel ... is concerned, bagging big brands like these is only part of the story. He would rather keep the company small ...
, the brands director for lagers at Scottish Courage, said: The number of agencies on our roster is not irrelevant, but the calibre of ideas and the best service of our brands must come first. We make ... and Ralston launched a tactical press and poster campaign for the brand that criticised European Union ...
, to decentralise marketing across its brands. It is understood that H. P. Foods may continue without a marketing director for the group as a whole, but will retain marketing managers on each brand. The company ... manager of brands. She replaces Hamish Taylor, currently head of brands, who is leaving to become ...
was previously internal communications chief at Bristol and West Building Society. Young starts on 1 February. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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