12 Dec 1997
| by JULIETTE GARSIDE
developers to build new sites in town centres. Developers now have to
demonstrate that there are adequate public transport facilities when
building out of town.
J Sainsbury will also need to monitor ...
12 Dec 1997
| by IAN DARBY
with the
City and building an enlarged in-house team. He says he will use the
team already in place ...
05 Dec 1997
| by JEMIMAH BAILEY
and African corporate brand building
programme....Dell Computer Corporation has appointed Fleishman-Hillard to handle
its European, Middle East and African corporate brand building
programme.
It is the first time Dell has chosen to use one agency to oversee its
corporate PR strategy across Europe, the Gulf states and South
Africa ...
21 Nov 1997
| by IAN DARBY
brand and office management products. The
account is worth pounds 180,000 a year....Dutch software vendor Fenestrae has hired its first PR agency, Text
100 to raise awareness of its brand and office management products. The
account is worth pounds 180,000 a year.
Text will handle PR in the Netherlands, Germany, UK, France and
Belgium.
The agency will also receive a ...
21 Nov 1997
| by JULIETTE GARSIDE
, as well as targeting new clients with their headquarters in
the area. The RAC and building society ...
21 Nov 1997
| by TINA FOTHERBY
confusion used mock-up packs of made-up brands. While
slightly muddling, this gave journalists pictures ...
07 Nov 1997
| by JULIETTE GARSIDE
to build masts.
The consultancy will also try to garner support and understanding from ...
07 Nov 1997
| by NICK PURDOM
that they would be
able to explain the benefits.
During the tour the brand name was not disclosed ...
31 Oct 1997
| by JEMIMAH BAILEY
decision to co-ordinate PR activity
for its non-branded pubs through one agency....decision to co-ordinate PR activity
for its non-branded pubs through one agency.
...
31 Oct 1997
to encourage
cross-promotions.
You don t often get the chance to launch an entirely new brand, and a ...