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AGENCY REPORT: The guide to public relations consultancies 1997 - Evidence of success/This year’s Report reveals that consultancy standards are rising fast across the board, as Kate Nicholas reports

their offering and build on their success in the market. There were 11 new entries, including healthcare ... brand, comes much further down the clients list of priorities. The message ... of its personality or brand - it is results; the ability to deliver quality business consultancy ...

Painter to head Bayer comms

department. Bayer owns brands include Agfa films, Aspirin and Alka Seltzer. It is also a leading ...

Border Lines: Dublin - Braun appoints hair care bunch

Electrical goods brand Braun has hired The Communications Partnership to raise awareness of its...Electrical goods brand Braun has hired The Communications Partnership to raise awareness of its personal care and hair products in the run-up to Christmas. Communications Partnership MD Deborah Martin said Braun is known more as a household brand than for its haircare products in Ireland. The agency ...

PR EUROPE: BRUSSELS - GCI signed for sealant work

for glazed buildings, providing support in five European countries: the UK, France, Spain, Italy and Germany...GCI Group has been hired to develop a PR programme for the European construction division of world chemicals group Dow Corning. GCI will concentrate on promoting the division s silicone-based sealants for glazed buildings, providing support in five European countries: the UK, France, Spain ...

Profile: Chris King, Novartis Consumer Health - For medicinal purposes only/Former DHL man Chris King gets a healthy dose of OTC medicine PR

medicines are deregulated and given over the counter status. We need to build relationships ...

TOP 50: HEALTHCARE PR CONSULTANCIES - An industry in perfect health.

consumer brand building techniques, says Flexen. It mounted a major campaign for Zantac 75 focusing ... independent agencies remains to be seen. Health Network has concentrated on building up a network ... international brand image. With the need to communicate to a greater number of audiences, full ...

Novartis OTC division poaches DHL PR King.

s communications strategy for brands including Nicotinell, Savlon and Lypsyl. The company does not currently employ PR agencies to promote its brands. My brief is to review the whole way in which ... over the counter, branding has become much more important in consumer health. NCH is one of 8 ...

M&F fills prescription for Warner-Lambert

1 million brief for its entire brand portfolio to the fourth, Munro and Forster....pounds 1 million brief for its entire brand portfolio to the fourth, Munro and Forster. Warner ... of incumbent agencies. With the Glaxo Wellcome merger at the end of 1995, the brand support ... -Lambert s children and baby brand portfolio was handled by Infopress, and its hayfever remedy Beconase by Shire ...

Boots polishes up its in-house PR resource

brands - activities which were previously handled by external consumer PR consultancies. The new ... , including PR support for leading Boots brands such as No7 and 17 cosmetics. And Sheilagh Patterson ... to recruit a replacement head of public relations. That role, which focuses on building BHI ...

LGC appointment of FD marks a first in its history

, forensic investigations and environmental services. We need to penetrate new markets and build ...

 

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