channel brands, such as Sky Sports....channel brands, such as Sky Sports. The list is likely to include its agency of record, M We want a strong portfolio of programme brands which are the most valuable in the TV marketplace ... , gears up for a major push across its eight core brands (see Marketing, December 3). The drive ...
London Electricity is taking its brand to television for the first time after agreeing to sponsor...this Friday as it seeks to build awareness of its brand across the South-east in face of increased ... London Electricity is taking its brand to television for the first time after agreeing ... Legal This is our first exposure on TV and we re hoping to take the brand to new areas. TV is a great ...
Shell is testing its first branded petrol since the disastrous launch of a petrol that caused...Shell is testing its first branded petrol since the disastrous launch of a petrol that caused ... . Mike Harle, marketing manager for Shell UK and Ireland, said: Pura is a premium petrol brand ... that Shell s task of trying to brand petrol is difficult as consumers are very sceptical. Shell ...
Associated New Media s Soccernet site, www.soccernet.com, has signed a co-branding deal...Associated New Media s Soccernet site, www.soccernet.com, has signed a co-branding deal with planetfootball.com, publisher of official sites for 18 of the UK s leading football clubs. Soccernet will feed a division-branded ticker to the 18 club sites, giving users instant news about the Carling ...
branded microcomputer, to coincide with the airing of a network computer programme; Debenhams ends its...15 years ago: Independent television companies meet to pull the plug on plans to launch an ITV branded microcomputer, to coincide with the airing of a network computer programme; Debenhams ends its ... -party branding on its phonecard. ...
. Sponsors will not advertise their own products directly but will have their branding placed on the scheme ...
s strategy to develop new programming ideas across the radio brands. However, Soutar will not take over ...
The Daily Telegraph is poised to sign a deal with the English Cricket Board (ECB) to sponsor the 1999 Cricket World Cup. The deal would make the best-selling broadsheet the first UK media sponsor of the event. The newspaper brand will join other blue-chip clients which have already ...
director of Scottish The new shops are along the lines of other big brand coffee houses. We see coffee ...
into, said Clydesdale. Carlsberg-Tetley has spent pounds 14.5m on marketing the lager brand ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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