Search results for Brand Building

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DIARY: Agency resorts to hostage taking for game launch

of hostage reclaim sessions, VIP protection courses, and classes on how to storm buildings - using live ...

STOP PRESS: Kazoo builds profile of games developer

brand profile of software developer Activision....Kazoo Communications has been appointed after a three-way pitch to develop the consumer and trade brand profile of software developer Activision. Kazoo senior account handler Justin Crosby will head the account. Upcoming launches include a range of Star Wars titles and US sports ...

BORDER LINES: FORT LAUDERDALE - Citrix takes PR in-house

to have been building the in-house PR team since he joined the company. In future, Citrix is expected ...

FOCUS HI-TECH PR: Hardware gets the soft touch - IT is reaching into the consumer consciousness through media which would previously have been out of the question

range of media, rather than throwing the latest product innovations at them. Brand owners ... of a large organisation which is always building in new features. For the PR practitioner ...

Bite takes on brand work for Network Associates

-tech agency Bite Communications to work on a six-figure fee, brand-building account....and hi-tech agency Bite Communications to work on a six-figure fee, brand-building account ... . The brand building exercise will primarily focus on media relations with the technology and business press ... PR. Up to now the brand has been misunderstood and perhaps not as prominent as it should be ...

Y&R invests in Banner to gain a hi-tech edge

separate international technology PR and marketing brand. US-based Y&R has acquired a majority stake...Young and Rubicam, the sixth largest global marketing services group, is planning to develop a separate international technology PR and marketing brand. US-based Y Before today neither B-M nor Banner would have appeared on a global hi-tech PR pitch list, our mission is to work together to win those ...

Landmark merged into Good Relations

Good Relations brand with newly-acquired agency Landmark Corporate Communications....Bell Pottinger is making its first sally into specialised technology PR by merging parts of its Good Relations brand with newly-acquired agency Landmark Corporate Communications. Bell Pottinger s parent Chime bought Landmark - which offers strategic communications advice to technology ...

INTERNATIONAL: Microsoft enlists Text 100 to build Singapore profile

SINGAPORE: Microsoft has handed its corporate PR brief to Text 100 after a mid-year review of agencies in Singapore. Incumbent Edelman repitched in a four-way contest.

BORDER LINES: MUNICH: K&K loses NetObjects to PR Com

has been charged with building the NetObjects brand across Germany and attracting corporate clients.... PR Com has been charged with building the NetObjects brand across Germany and attracting corporate ...

INTERNATIONAL: Waggener Edstrom leads booming US hi-tech firms

for brand building among start-ups. The pounds 311.75 million total fees represents 25 per cent ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.