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DIARY: Kolah plugs Brands as Broadcasters at Lord Mayor Martin's lunch

industries, Kolah peppered his speech with plugs for his new company Brands as Broadcasters and its ...

STOP PRESS: emap selects Quay West for building show

Quay West Communications has been appointed by exhibitions organiser emap MEL to relaunch the Total Building Services show next May. QW won the account after a three-way pitch. QW associate director Sharon Morrison will head up the account team and report to emap MD Adrian Ford. ...

OPINION: The Big Question - Can clients benefit if someone works on their account for over 20 years?

foundation for true creative consultancy. Building brand loyalty is a long-term affair. It cannot be done ...

MEDIA: What The Papers Say - Victoria and Albert makes exhibition of itself

With its Brand.New exhibition, the Victoria and Albert Museum is doing more than presenting...With its Brand.New exhibition, the Victoria and Albert Museum is doing more than presenting an arena in which the influence of brands on society can be examined. It is also an attempt to reposition ... concluded that the V , Deyan Sudjic questioned whether brands were probably too powerful to be contained ...

PUBLIC RELATIONS AWARDS 2000: Gold - The Burson-Marsteller Award In-house Department of the Year.

strategy and action plan that would help build a brand that consumers trust, and develop sound working ... WINNER Iceland Foods Following a major re-focusing on the brand, the success of its decision to become the first retailer to remove GM ingredients from own-brand food and the resulting media ...

PUBLIC RELATIONS AWARDS 2000: Campaign - Best Business Campaign

WINNER Building an Online Brand Hill and Knowlton (UK) BuildOnline is a business ... in b2b e-commerce to help build the company s profile and secure third-round funding. H s premier property event, MIPIM in Cannes. It created a BuildOnline seminar at MIPIM, and a daily branded section ...

PUBLIC RELATIONS AWARDS 2000: Campaign - The Romeike Media Intelligence Award. Best International Campaign

/bolero.net Midnight Communications was tasked with building the business of bolero.net, an e-commerce infrastructure ... been negative. To build awareness, Midnight needed to reach the export/import communities in the major ... to ongoing negotiations. In just 15 months the Dolphin brand became the pre-eminent energy brand in the Gulf ...

PUBLIC RELATIONS AWARDS 2000: Campaign - The Ogilvy Public Relations Worldwide Award. Best Technology Campaign

The Government s campaign to get Britain online has included three Prime Ministerial announcements , building the profile of government e-envoy Alex Allan, developing a UK Online brand, and contributed articles by team ...

PUBLIC RELATIONS AWARDS 2000: Craft - Best Use of Broadcast

. The PR department s challenge was to leverage the spectacle to support the brand s think national act ... . FINALISTS Yorkshire Building Society Stop the Charges Bulletin International Alexander ...

FOCUS: UK LOBBYING - Your conference call. How relevant are party conferences in today's public affairs arena and can companies afford to function without them? Gidon Freeman reports

brand at conference, it simply does not make sense to have a stand just to hand out goodies or flyers ... contact-building is impossible to price but Burrell is convinced it is time and/or money well spent ... of the individual contact building and case presentation had been done beforehand, the content of education ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.