19 Dec 2001
| by Staff,
an opinion on this or any other issue raised on Brand Republic, join the debate in the " target ...
14 Dec 2001
It was a tough week for British brands abroad, but the media saved the worst for British Gas...campaign featuring Johnny Vaughan and Jerry Hall and aimed at building the brand in the US, Strongbow has ...
.5%.
As the wrangle over rum brands rumbles on between Diageo and Allied Domecq, a relative newcomer to the spirits ...
around since 1992, but has already "one of the leading brands [in] the US premium vodka market ...
14 Dec 2001
KP Foods has handed consumer PR work for its Hula Hoops brands to
Revolver Communications ...
consumer PR brief with KP parent United
Biscuits, which included work for the crisps brand (PRWeek, 2 ...
Hutchison, who at the time of the split with Lexis said
the firm would seek brand-specific consumer PR ...
14 Dec 2001
, prevented AT&T
Business from promoting itself as a separate brand.
AT&T has hired GCI Financial ...
and innovative brand
in its space and ensure people see them as a rock of certainty in a
market that has been ...
14 Dec 2001
EDUCATION: The College of North East London has appointed former
London Borough of Haringey deputy head of press Alex Louis as its first
communications and marketing manager. She reports to director of
marketing and enterprise Pat Edwards and is tasked with building a PR
function.
...
14 Dec 2001
| by CHRIS SCOTT
PARIS: French building materials giant Lafarge has appointed
Philippe Hardouin as vice-president of group communications, its most
senior PR post.
He replaces Denis Berthu who left to become V ...
for rival building company Wolesley (PRWeek, 28 September).
...
14 Dec 2001
Pharmaceuticals brands, the company is responsible for producing sterile
products such as ampoules, vials and pre-filled syringes for hospitals
and pharmacies globally.
Martindale's Physeptone brand ...
housing brand, the Super E House Program.
...
14 Dec 2001
| by JOE LEPPER
strategy to build
income and attract more corporate support.
The director of programmes ...
-way pitch, to build the campaign with above-the-line advertising
(PRWeek, 23 November)
UK-based STC ...
14 Dec 2001
and
we're going to build on that in the bridal market.'
She takes up her new post on 8 January ...
14 Dec 2001
| by HOLLY WILLIAMS
'streamlined' from five practices to three: corporate and
PA, now incorporating tech; brands and integrated marketing, formed from
the merger of B-M's creative design and brand divisions; and
healthcare.
Biggar has created a leadership team comprising corporate and PA MD Alan
Butler, brands and marketing ...