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DIRECT: Quantum hands energy work to Haygarth Group

20 Dec 2001

and campaigns, including brand strategy, advertising, PR, direct marketing, promotional marketing, design ...

Diageo to sell Malibu as Seagram
deal is approved

20 Dec 2001 | by Staff,

NEW YORK - Diageo will be forced to sell its Malibu rum brand after the US Federal Trade Commission...will acquire the Captain Morgan rum brand in the 5.6bn deal, the FTC has ordered it to dispose of Malibu ... 600m. It has a 5% share of the US market, but Captain Morgan holds a 21% share. Both brands fall way ... will also see Diageo taking control of the Crown Royal and VO Canadian whisky brands. Pernod Ricard ...

Breast cancer charity bares all
in new campaign

20 Dec 2001 | by Jennifer Whitehead,

other issue raised on Brand Republic, join the debate in the " target="_blank">Forum here . ...

Disney hires former culture minister
as media adviser

18 Dec 2001 | by Jennifer Whitehead,

an opinion on this or any other issue raised on Brand Republic, join the debate in the " target ...

BSkyB to refute OFT breach of law finding

17 Dec 2001 | by Jennifer Whitehead,

on Brand Republic, join the debate in the " target="_blank">Forum here . ...

Save the Children boosts comms

14 Dec 2001 | by JOE LEPPER

strategy to build income and attract more corporate support. The director of programmes ... -way pitch, to build the campaign with above-the-line advertising (PRWeek, 23 November) UK-based STC ...

Egypt to broadcast Hebrew TV to Israel

13 Dec 2001 | by Gordon MacMillan,

, will anyone in Israel be watching?" If you have an opinion on this or any other issue raised on Brand ...

NEWS IN BRIEF: Home Office publishes report

13 Dec 2001

The Home Office has published a report stating that the police need to develop a brand identity to develop a better relationship with the public. ...

Tories hit by exit of top fundraising marketer

13 Dec 2001 | by MARK KLEINMAN

Mike Chattey from below-the-line agency Billington Cartmell as clubs brand manager, overseeing its ...

War on terrorism widens as Palestinians
targeted in ad campaign

13 Dec 2001 | by Gordon MacMillan,

on this or any other issue raised on Brand Republic, join the debate in the Forum here . ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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