and Quaker brands, while Munro Forster poached the lion's share of Kellogg's UK PR from incumbent Hill...Week, repositioning the Ellesse sports brand through a partnership with fashion designer Eley Kishomoto ... . B2B specialist Brands2Life had a good year, growing fee income by a predicted 23% to £2.2m ...
Morgan and Morgan's Spiced brands; bookmaker Victor Chandler; and not-for-profit organisation Arts ... tablet Pro Plus, cystitis remedy Cystopurin and travel sickness brand Kwells. In September the agency ... the agency won Coca-Cola's consumer PR for Sprite - promoting the brand's links with urban sports ...
LONDON - Luxury Swiss watch brand TAG Heuer has signed Wimbledon tennis champion Maria Sharapova...and Formula 1 driver Kimi Raikkonen. TAG Heuer is just the latest in a line of brand endorsements ... on Brand Republic, join the debate in the Forum here . ...
issue raised on Brand Republic, join the debate in the Forum here . ...
which agency is talking to them - it's the brand that's talking to them,' says Chime chairman ... . The brand vision is created and agreed by all members of that team. The creative concept is not the sole ... and focusing on the outcomes for the client. WHAT THE CLIENTS SAY ALKA DAFF, Tea Direct brand manager, Cafe ...
itself as an entertainment super-brand and chases aggressive subscriber targets....is looking to reappraise its brand as an entertainment rather than a utility company,’ said Sky director ... consumer perceptions of the brand and support ads’. On choosing Ketchum for the contract, Lee said he had been impressed by the agency’s ‘understanding of the brand and its creative capabilities’. Sky has ...
credible in the eyes of the media. To ensure Tropicana Tropics, an important sub-brand for PepsiCo ... to give the event the credibility the brand's marketing team wanted. Nexus PR knew this would be a big ... and special lighting projecting the Tropicana Tropics branding onto walls and across the floor. Measurement ...
Euro RSCG Biss Lancaster has appointed Holly Barron as client services director for its brands...She joins from a role as consumer director at Citigate Dewe Rogerson and is reunited with MD of brands Jonathan Sanchez, whom she formerly worked alongside at Freud Communications. Barron started in the newly created role this week and has a brief to work with clients such as Danone and The Army – and also ...
in bed at some point with cough, colds or flu, which means winter-ailment brand PR is in full swing....Haven’t we just had National Cold and Flu Week? It was last month – but top brands are now ... campaign – during commuter hours it gave away 170,000 tissues, dual-branded Lemsip and Kleenex, focusing ... is important for these brands? By no means for all of them. This week, GlaxoSmithKline Consumer Healthcare ...
credibility and ensuring spend was weighted towards achieving the brand's objectives....for the event, Nexus had a role in redefining the event as a genuine championship and not just a brand ... wastage in the attainment of brand association. Creativity: 5 Delivery: 3 8/10 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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