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BBH loses Impulse as Unilever shifts creative to Argentina

LONDON - Unilever is to move all brand development creative for its Impulse body spray...This move is set to simplify Unilever's brand development of Impulse and from January it will be supported as a global brand driven by the team based in Buenos Aires. The team will develop and roll out ... . It will become the sole agency on the brand and BBH London will cease to work on Impulse completely. VOP ...

DoH unveils festive safe sex campaign through Iris

The campaign, which ties in with clothing brand Kangol and condom manufacturer Trojan, is designed ... . Ian Millner, chief executive of Iris, said: "Kangol is a brand that really taps into the way young people use logos and brands to belong, while Trojan has always had a strong brand image, which ...

Unilever looks to Ericsson's Treschow for new chairman

, or 0.28%, this morning to 1,400p. If you have an opinion on this or any other issue raised on Brand ...

Thinking outside the Christmas box

and not enough brand building in the season of good will, says Justin Foxton of CommentUK....Christmas is great, isn't it? A bumper time for brands to direct mail and field market us all ... to be the season for giving; it is the perfect time of year for brands to listen to and reward customers ... is to be believed, we mean increased advocacy, increased sales, increased brand exposure, increased word of mouth ...

B&H maker Gallaher bought by Japan Tobacco for £9.6bn

LONDON - British tobacco firm Gallaher, makers of the Benson & Hedges and Silk Cut cigarette brands...of the Camel, Mild Seven and Winston cigarette brands. John Gildersleeve, chairman of Gallaher, said: "Our ... importance of scale, a broad geographic coverage and a leading and diversified brand portfolio are becoming ... and is the fifth largest cigarette manufacturer. The Gallaher brand portfolio also includes the Mayfair, Ronson ...

The Annual 2006: Top 10 digital ads

starts to lose her clothing the harder you blow. Builds well on the idea that Lynx gives guys sexual ... it. Instead, it delivered a top piece of work that simultaneously built the brand and drove direct ... London pulled off on behalf of the brand, which wanted to beef up its male credentials, drove home ...

Christmas week supermarket sales set to top £3bn

on Brand Republic, join the debate in the Forum . ...

Wal-Mart opens creative review for second time this year

on Brand Republic, join the debate in the Forum . ...

Advertiser of the year - Marks & Spencer

, this is M S food" -- which has been the vanguard for driving sales and changing brand perceptions. Moreover ... it into the UK's fastest-growing cosmetics brand, with a 10.8 per cent market value growth over the past year ... an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum . ...

Ultralase awards business to DS-J

follows the hiring of Donor Cardwell Hawkins to the brand's advertising account, worth an estimated £5m ... on this or any other issue raised on Brand Republic, join the debate in the Forum . ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.