to create frost on the packs." If you have an opinion on this or any other issue raised on Brand Republic ...
A spokeswoman for Asda confirmed that the two Publicis Groupe agencies are going head-to-head for a major TV brand campaign due to run next year. A decision is expected next month. The spokeswoman ... successful in wresting the brand campaign from Publicis. The review of agency arrangements is the first ...
brands, news supplied by the BBC and travel and weather updates. The concept is being trialled in two ... added that BP would be looking for more brands to advertise on the network after the trial. The use ...
it is being drunk more by consumers on the move.' Leigh Edwards, commercial director of branded groceries at Del Monte, said: 'Our brand has been in decline for a few years and some retailers have discontinued ... juice brand facing up to plunging sales; Ocean Spray experienced a 15.7% slump in value during the same ...
using digital vouchers could hurt their brand integrity by devaluing their price positioning. The only ... if they spend £70 or more. Asda has branded the tactic 'aggressive', while industry observers warn Tesco could ...
place once she leaves the organisation. A spokesman for BT Retail told Brand Republic ... an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum . ...
online . If you have an opinion on this or any other issue raised on Brand Republic, join the debate ...
-to-head for a major TV brand campaign due to run next year. A decision is expected next month ... if it were successful in wresting the brand campaign from Publicis. The review of agency arrangements ... . If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum . ...
of Virgin Mobile's ad campaign at a time when other brands were dropping her. It also won a place on the BBC ... 's and Smirnoff. If you have an opinion on this or any other issue raised on Brand Republic, join the debate ...
consumers. If you have an opinion on this or any other issue raised on Brand Republic, join the debate ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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