17 Dec 2008
| by Joe Thomas
his own sock brand in the new year.
12 Dec 2008
| by Staff
brand of quirky charm - possibly a bit too much of an in-joke, but still a funny one. 7. BBC Radio 2 ...
Radio 2 is still getting it right in the ad stakes - even if one of the DJs involved (Russell Brand) has ...
12 Dec 2008
| by Jacquie Bowser
development director, he launched fashion brand Oli.co.uk . Sansom's other work experience includes ...
responsible for Comet's first e-commerce website and for building a multi-channel strategy for Shell International. Sansom said: " MandMdirect.com is a great brand which, together with the backing of a private ...
11 Dec 2008
| by Amanda Nottage
magazine. Given the gloomy economic predictions, some brands started to cut back on their advertising ...
08 Dec 2008
the green lobby has led to a 6% drop in direct mail spend, but while brands are getting better at targeting
05 Dec 2008
The sportswear brand Puma has signed a four-year deal with the England cricketer Andrew Flintoff....As part of the tie-up, Flintoff will use Puma footwear and Puma cricket
equipment, as well as front a series of campaigns in order to promote
the brand's 2009 collection of cricket gear. The announcement of the
deal comes a month after Puma appointed Droga5 to its global advertising
and marketing ...
28 Nov 2008
| by Nikki Sandison and Jacquie Bowser
of eager shoppers and Brand Republic was there to capture the action -- watch the video now....Australia, said: "The continued overwhelming global response to the Ugg Australia brand has provided an amazing opportunity for expansion. As one of Ugg Australia's largest markets, the brand is embraced ...
Australia who took a trip to the US with a bag full of sheepskin boots. Since then the brand has expanded ...
28 Nov 2008
: Clotilde Masson, marketing director, Alka Seltzer
Brief: Build Alka Seltzer's brand awareness in Latin ...
family of cartoon characters has been created to build the Alka
Seltzer brand in Latin America, where ...
: Summit Luthra, Kevin Cole, Damien Veran, marketing executives,
Mars
Brief: Build the Whiskas brand ...
28 Nov 2008
The US jewellery and silverware company has briefed the agency with
raising the brand's profile in the Chinese market, which has recently
experienced a downturn in revenue. The fall in income for Tiffany in the Chinese market is in stark
contrast to how the brand is performing in the rest of Asia, in markets ...
26 Nov 2008
| by Dan Leahul
, Curry's, Apple Store, Vodafone and fashion brands such as Topman, Uniqlo and Debenhams. The toolbar ...