26 Dec 2009
| by Alex Brownsell
Redknapp said: Thomas Cook is a trusted British brand that we've grown up with and we've really enjoyed ...
22 Dec 2009
| by Staff
the BFGoodrich and Uniroyal brands and the eponymous hotel and restaurant guides, expects its 2010 US media spend ...
on measured media in the US in 2008, according to Nielsen. Dave Murtaugh, director of image and brands ...
media is complemented by their ability to leverage their experience with the Michelin brand in other ...
21 Dec 2009
| by Daniel Farey-Jones
Speaking to Brand Republic, sales and marketing director Emma Harris said that while Eurostar's first priority is getting people home for Christmas it has a "big job to do from a brand point of view ...
this situation might escalate the timetable." Read more on Brand Republic Ryanair targets Eurostar customers ...
17 Dec 2009
| by Alex Brownsell
LONDON - Travel operator TUI has launched two heavyweight ad campaigns for its major brands...), builds on its previous campaign and the strapline Built with you in mind', which showed staff creating the perfect beach scene. The new spot, which features the same soundtrack, again focuses on the brand ...
to improve the appeal of the brand among young families. While the previous campaign focused ...
15 Dec 2009
| by Bill Britt
argues that the creation of brands such as Tesco, Ikea, easyJet and McDonald's have helped democratise ...
15 Dec 2009
| by Nicola Clark
were the first for the chop. While the advertising industry lobbied for brands to 'spend through the recovery', the reality for many brands was tightened budgets and unachievable targets. 2 Brands embrace 'you'-centred marketing While the recession was all about 'them' - whether bankers or MPs - brands ...
09 Dec 2009
| by Joe Thomas
across eight brand websites including www.cottages4you.co.uk, www.welcomecottages.com and www ...
will include direct response and brand display activity, across portals, travels sites, ad networks and social ...
08 Dec 2009
, we rang the insurance brand to find out how to get tickets...department, but they are in a different building. Mktg Oh, right. Do you have a number? Churchill I ...
07 Dec 2009
| by Amy Golding
LONDON - Spaceship brand Virgin Galactic has unveiled the livery for its SpaceShipTwo.
30 Nov 2009
| by Alex Brownsell
. It follows news that financial services brands such as Abbey and Travelex are to discontinue their Visa ...