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operations to maintain and build on its position as having good customer service. Andrew Murphy, director ...
; mso-bidi-language:#0400;} Rudolf Rodenburg joins the international branding agency, which ... changing client needs and the increasing demand for big brand ideas delivered through multiple consumer ...
LONDON - International brand consultancy Siegel+Gale has appointed Tom Blackett, a former group...of experience in brand matters. "Tom's thought leadership and expertise are visible in the books he has ... witness in disputes involving brands." Blackett authored the 1997 book 'Trademarks' and has contributed to others such as 'Brand Valuation' and 'Brands and Branding'. ...
of our founder, Colonel Akroyd, and applying them in a modern context we are building a future for our ...
real change, social marketing campaigns need to learn from the biggest brands, where getting under ...
LONDON - Coffee brand Kenco is to launch its £7.5m Eco Refill sustainable packaging campaign, which...outdoor, in-store and digital activity. Malcolm Hett, Kenco senior brand manager, said: The new Eco ...
. Approachability We provide female brands with a highly targeted environment to reach women planning significant ...
The Evening Standard last night reported that Gallagher, fresh from the demise of Oasis, will star in a new ad for the sports brand. The Standard said that the new ad has been shot in two parts the first set around a rooftop party similar to Sid Lee s Adidas "house party" ad , released earlier ...
for Vodafone 360 which have the theme opportunity and solution', according to Vodafone global brand director ... ' and would not feature celebrity brand ambassadors. For the Dutch market, Vodafone has developed ads ... to be warmer in tone as the brand needed to be loved'. We want our share of the youth audience,' he added. ...
-Cola unveiled its plans for the 2010 FIFA World Cup at a press conference in Zurich. The brand also sponsors Wayne Rooney through its Coke Zero brand. The Manchester United and England footballer has starred ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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