media buying for its Wyeth DTC brands under Carat earlier this year. Intermediary Joanne Davis ... planning and buying business in the UK for its over-the-counter medicine brands. Vizeum won the pitch ...
The agency beat Wunderman and Rapier in a final shoot-out of the Lloyds TSB review that began in October. Catherine Kehoe, brand and customer marketing director, Lloyds TSB and Bank of Scotland, said: "We are pleased to announce the appointment of Proximity as the new BTL agency for Lloyds TSB ...
promote the brand's new Chocolate variant. Created by WCRS, the ad featured a cat, a dog and a hamster ...
New York-based Pictela, which was founded in 2009, provides a platform for distributing high definition branded content and advertising. It supports video, photos and applications in real-time in a range of formats and is used by publishers including Glam Media and Hearst. AOL did not disclose ...
-the-counter medicine brands....for pitch. The review was launched in October and focused on brands such as Anadin, Centrum and SMA. The brands were owned by Wyeth, the consumer healthcare company that merged with Pfizer in a 50 billion deal ...
The agency picked up the business following a pitch against two other agencies. Russell Prior, the executive director enterprise and philanthropy development at CAF, made the appointment. Albion will now be responsible for developing an overarching brand strategy and creative platform to help raise awareness of CAF ...
of brand and communication, said Engine-owned agencies WCRS, Altogether and Partners Andrews Aldridge ... to handle its ad account, having previously worked with TBWA\London. Santander brands spent 35mn in 2009 ...
from big-brand advertising, unlike its rival Intel, preferring to communicate with business customers ...
Agencies pitched last week and the winner will produce a global concept as Unicef looks to create a universal brand message as part of its regular giving proposition. In the UK, the charity currently works with a number of agencies, including Abbott Mead Vickers BBDO (AMV), Rapp, Krow and Watson ...
and buying business for premium-priced mattress and pillow brand, Tempur....of the Tempur brand, and drive in-store trials across the UK. McCann Erickson will create 30-second TV spots ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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