19 Apr 2012
| by Matt Cartmell
building on the Thames....The agency won the brief in a two-way pitch to launch two creative outdoor campaigns that generate awareness as the building prepares for a redevelopment in 2013. The largest building on the South Bank after the Tate Modern, the Sea Containers is owned by property company Archlane and is currently ...
12 Apr 2012
| by Hannah Crown
The Newcastle-based agency will use the 25-year-old packaging consultancy s global client base to highlight its laboratory work testing packaging materials. A PR-led strategy will include redesigning and optimising the company website and brand identity work. 'The main focus is to raise their profile ...
05 Apr 2012
| by John Owens
-inspired and environmentally conscious audience - a group that has traditionally rejected the brand.
OBJECTIVES
To build anticipation for the new Range Rover Evoque
To connect Range Rover with a new audience ...
23 Mar 2012
| by Matt Cartmell
the high value, high skill contribution the sector makes to the economy and look forward to building ...
09 Mar 2012
| by Joe Lepper
in Scotland, mining firm Scotgold Resources sought to secure planning permission to build Scotland's first...The success of this campaign was a victory for sound comms and underlined the necessity to build meaningful ...
29 Feb 2012
| by Alec Mattinson
and financial PR at Sainsbury s, to be global brand manager for fuels.
Meanwhile, Maitland associate partner ...
16 Feb 2012
| by John Owens
Brand Republic's recent Social Brands event explored how communicators can harness the power..., Brand Republic ran a Social Brands conference on 8 February.
The event gave comms professionals ...
questions on best practice and the law when using social media
- If your brand finds a great photo ...
-down procedure.
- If a consumer posts that you're the greenest brand in the market, is this OK to retweet ...
16 Feb 2012
| by Alec Mattinson
to raise the firm's profile and build on its association with the London 2012 Olympics....had a history of comms, but has decided it wants to grow the brand internationally and wants a central ...
the mandate to build the 242m Aquatics Centre in Stratford, which will be a focal point of this year's Games ...
26 Jan 2012
| by Gemma Charles
with fashion, beauty and media brands to tackle the issue of body confidence, primarily among girls and women ...