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The press activity is headlined 'E.ON guarantees not to increase home energy prices in 2012' and continues the brand s animated style it uses in television advertising . British Gas owner Centrica put ... in October that sought to build trust, knowledge and engagement among customers as part of its Energy Fit ...
The campaign includes online, eCRM and direct mail activity from Archibald Ingall Stretton (AIS), and at a later date a TV ad by Abbott Mead Vickers, featuring the brand s new dancing brand character . It will invite people to the new Thank Yous website , which will feature a zoetrope, a device that produces ...
following the launch of the brand positioning "Feel better energy" to promote its new price promise tariff. EDF's advertising agency, Abbott Mead Vickers BBDO, recently created a campaign for the brand ...
as the brand ramps up its customer-focused activity....brand activity across HTC's 100m advertising business. Last month, HTC launched its biggest global ...
of the brand's association with film, which includes Orange Wednesdays and the Orange Film To Go service, which ...
T-Mobile is the latest brand to tap into the excitement around the Queen's Diamond Jubilee, with a...of other brands, including the Co-op and a number of food brands have undertaken activity linked ...
The campaign, created by CHI Partners, introduces a new 3D animated style and now has a female narrator, TV actress Angela Griffin, as the brand seeks to make itself less masculine. Chris ... is super simple with British Gas." The brand's mobile app also features in the spot and represents ...
" in the brand. Activity by VCCP for npower includes its "get smart this winter" campaign, featuring animated ...
' brand positioning, featuring a new dancing brand character....The campaign by Abbott Mead Vickers BBDO promotes EDF's new Blue+Price Promise tariff its first 100% nuclear-backed tariff. The 60-second TV spot premiered yesterday evening (2 April). The character is based on YouTube hit "dancing robot" character Keepon, which has been licensed to the brand ...
publishing. In the past, such collaborations sat awkwardly as advertorials; now, the brands have the sense ... campaigns. Plenty of brands have amassed hundreds of thousands of followers on Facebook or Twitter ... , but there are lots of re-branded PR and ad agencies calling themselves digital content agencies right now. Yet you ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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