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Diet Coke calls ad pitch

01 Dec 2011 | by Anne Cassidy

from an agency of record model and build the brand's links with the fashion world...., will no longer work on the brand, but will continue to handle global and UK Olympic campaigns for Coca ... for Coca-Cola said: "We are looking for a new way of working on the brand in North-West Europe as we take ... and mixer brand, is currently holding a pitch for a new campaign. ...

Renault introduces Claude the 'joie' expert

06 Aug 2010 | by Jacob Mathias

comparison of two such distinct villages works well for our brand. "The M gane is an iconic symbol of French ...

Pizza Hut launches A-Team pizza campaign

05 Aug 2010 | by Jacob Mathias

The "Hungry for Action" campaign was produced by digital marketing agency Blue Barracuda and includes a microsite, Facebook game, and online marketing campaign, which will promote the film and restaurant brand partnership and drive pizza sales. The Facebook game, 'Hungry for A-Team Action ...

Old Spice targets Twitter generation

14 Jul 2010 | by Daniel Farey-Jones

Wieden + Kennedy Portland scooped the top creative honour last month for its US TV ads for the Procter Gamble brand, starring fast-talking, muscle-bound former American Football player Isiah Mustafa ... . All the clips can be seen on the Old Spice YouTube channel . Read more on Brand Republic ...

Ladbrokes kicks off World Cup with 'Get Carter' style ad

28 May 2010 | by Ben Bold

opportunity across a four-year cycle and to ensure the Ladbrokes brand is front of mind, we are launching a ...

The World's Leading Independent Agencies 2010: Perfect fools

16 Apr 2010

can possibly process. Brands can no longer dictate to audiences as they did in the 60s and 70s ... decade, we have drawn up our own predictions of how the brand communications landscape will look in 2015 ... and our ability to develop technology with a marketing and brand perspective, agencies such as ours ...

CHI wins RBS Group direct marketing account

24 Mar 2009 | by Caroline Lovell

RBS Group, which operates brands including NatWest, Royal Bank of Scotland and Direct Line, called a pitch in February to consolidate its below-the-line agency roster as part of a cost-cutting measure. The pitch involved around 20 RBS Group roster agencies. It is understood that CHI Partners ...

RBS Group calls DM review

19 Feb 2009 | by Caroline Lovell

. It is understood that RBS Group, which operates brands including NatWest, Royal Bank of Scotland and Direct Line ... spans both the RBS and NatWest brands. It is understood that two agencies are now left in the running ...

Peugeot on lookout for direct agency

09 Oct 2008 | by Matt Williams

. The direct marketing for the brand's commercial vehicles, which is currently held by Clark McKay Walpole ...

Kitcatt Nohr scoops below-the-line Lexus account

18 Jul 2008 | by Kate Nettleton

The appointment puts an end to Partners Andrews Aldridge's six-year relationship with the car brand, which began in 2001 when the agency scooped the business in a three-way shootout. Kitcatt Nohr will now take on responsibility for the car brand's prospect and customer management campaigns, which ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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