23 Feb 2001
building, John Banks, the agency chairman, has been laying the hardcore on which to build for the future ...
Rocher sister brand, is the kind of challenge it needs.
SCORE LAST YEAR 4
SCORE THIS YEAR 4 ...
for change among the newly appointed marketers of the one-time building society turned bank. As if that wasn ...
23 Feb 2001
building, John Banks, the agency chairman, has been laying the hardcore on which to build for the future ...
Rocher sister brand, is the kind of challenge it needs.
SCORE LAST YEAR 4
SCORE THIS YEAR 4 ...
for change among the newly appointed marketers of the one-time building society turned bank. As if that wasn ...
19 Feb 2001
buying for all Merck brands.
...
19 Feb 2001
buying for all Merck brands.
...
13 Feb 2001
Bristol-Myers Squibb is looking for an agency to handle its 275 million US media planning and buying account.
The drug marketer, whose brands include Excedrin and Enfamil, has handled media in-house for the last 25 years.
A number of undisclosed media agencies are pitching to the New York-based client ...
13 Feb 2001
Bristol-Myers Squibb is looking for an agency to handle its 275 million US media planning and buying account.
The drug marketer, whose brands include Excedrin and Enfamil, has handled media in-house for the last 25 years.
A number of undisclosed media agencies are pitching to the New York-based client ...
12 Feb 2001
The Co-operative Movement has pledged to develop a new national brand as part of a radical shake...The Co-operative Movement has pledged to develop a new national brand as part of a radical shake ...
.
Apart from a brand revamp, the movement will also diversify into new sectors where its community values ...
using the Co-op brand.
In addition to its supermarket and funeral businesses, the Co-op still ...
12 Feb 2001
The Co-operative Movement has pledged to develop a new national brand as part of a radical shake...The Co-operative Movement has pledged to develop a new national brand as part of a radical shake ...
.
Apart from a brand revamp, the movement will also diversify into new sectors where its community values ...
using the Co-op brand.
In addition to its supermarket and funeral businesses, the Co-op still ...
09 Feb 2001
| by IAN DARBY
move by P&G to position the pantyliner brand as more of an everyday purchase by removing taboos associated with sanitary products. The BACC ruling is a blow to this.
Claudia Kuhn, the brand manager ...
15 Dec 2000
Carlton has signed a deal with Roche, the pharmaceutical giant, for Rennie, its flagship brand...Carlton has signed a deal with Roche, the pharmaceutical giant, for Rennie, its flagship brand, to sponsor Christmas ITV. The deal is the first for the TV broadcaster under the new Independent Television Commission code that allows the product to appear within the credits. - General release.
...