Wieden + Kennedy Portland scooped the top creative honour last month for its US TV ads for the Procter Gamble brand, starring fast-talking, muscle-bound former American Football player Isiah Mustafa ... . All the clips can be seen on the Old Spice YouTube channel . Read more on Brand Republic ...
The start-up, which opened its doors last week with the 10m Freeview business as its founding client, will now take on a brand engagement project for Avon's youth cosmetics brands. Its first brief will see the agency produce a global campaign for its youth skincare range Clear Skin. The appointment ...
The company behind TCP and Buttercup has called a review of the brands' above-the-line accounts....Chefaro UK, the brands' distributor in the UK, is looking for a creative agency to handle relaunch briefs on both brands. Haystack is handling the review. Initial meetings are anticipated within ... UK brands. These include Lyclear, Predictor Pregnancy Test and Jungle Formula insect repellent ...
LONDON - Hooper Galton has scooped the integrated advertising account for the cosmetics brand...to relaunch the company's T-Zone brand. The campaign, which will span digital, print and outdoor channels, will promote the brand's recently revamped design and packaging. Aimed at both men and women, the ads ... is also working on two further briefs for Brodie Stone's range of brands, including Janina toothpaste ...
DDB Dusseldorf and BBDO Worldwide. MCBD's work for Right Guard is expected to build on a strong creative history for the brand in the UK, which included spots using the line "hands up if you use Right ... for a fictional commercial. Henkel acquired the Right Guard brand from Gillette in May 2006 for $275 ...
. The successful agency will create a campaign to relaunch the company's T-Zone brand, which incorporates cleansing ... -Zone has recently undergone a revamp, including a redesign of its packaging. The brand also launched a ... worked hard in getting the T-Zone product right, and now we feel it is the right time to build a ...
The skincare brand, which has ambitions to become the world's number one natural personal care brand within five years, has appointed the network ahead of an advertising push behind its products ... markets. The brand, which has not previously had a media agency in the UK, is expected to spend around ...
to handle the digital communications account for its Sunsilk brand....work on a number of digital projects for the brand to build on the advertising that has recently supported Sunsilk. In September last year, the brand appointed the WPP-backed Argentinian agency Santo as the lead creative agency on the global account. Recent campaigns for Sunsilk have focused on the brand ...
Boehringer, which is best known for its Pharmaton vitamins and Bisolvon cough syrup brands, uses a variety of agencies across different markets and has invited major media networks to pitch for the global business. It has sent initial requests for information to networks and is expected to draw up a pitchlist ...
LONDON - SkinDoctors, the cosmeceutical brand, is reviewing its UK media planning and buying...The brand, which originated in Australia, currently uses the specialist full-service agency UK Advertising and Marketing Services to handle its media, but media owners close to the brand indicate ... for the account against other agencies as the brand looks to increase its share of the anti-ageing products market ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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