will now be briefed to develop a new UK brand positioning and an overarching brand strategy to go across ... , said: "We are delighted to have the opportunity to work on Sharp - a brand everyone knows that's been ... as a major consumer electronics brand in the UK." ...
Pitches are being held this week for the business, which sees the brand turning to a more ... European markets include the UK and Germany. It is low on brand awareness compared with other handsetmakers, having only made the transition from making products for other brands to pushing its own-brand ...
The agency will produce a TV, outdoor and print campaign, set to break in the run-up to Christmas, aimed at positioning the SLR point and shoot hybrid as the ideal camera for people who enjoy photography. The appointment of Team Saatchi will come as a blow to The Red Brick Road, which won the Japanese camera brand ...
brand across Europe....televisions, as well as the brand's new collection of portable S57 sets. Last month, Sony Centres released ...
the company's range of brands. Rapp will work on both acquisition and retention activity, using a range ... to refurbish more than 100 stores, and has recently relaunched its Currys brand. DSG currently works with a number of agencies across its range of brands, including M C Saatchi on its advertising account ...
AKQA will handle the creative and strategic digital work for a range of Panasonic's consumer electronics brands in the UK, which include the digital camera brand Lumix and the Viera flatscreen TVs ... global brand. This is a really exciting win for us and I look forward to delivering world-class campaigns ...
worked at InBev UK as a senior media marketing manager and a senior brand manager. Before that, he was a ... was responsible for media activity across 20 markets and brands including Andrex, Kleenex and Huggies, as well ...
will work across the brand's "spontaneously capture your life in HD" theme, and will be shown as part ...
. The company uses Fallon to create brand advertising campaigns, and TBWA\London to handle its 4 million Sony ... consumers may opt for cheaper brands. ...
services brand, incorporating web build and web design work, as well as creating a number of digital ad ... and sponsorship sectors, including AKQA, Chemistry, BD Network and Poke. Fallon, the brand's above-the-line agency, has also created a number of digital campaigns for the brand in recent years. This week, Poke ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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