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Trading places: this week's people moves

25 May 2012 | by Daniel Farey-Jones

marketing team. ( Marketing ) British Airways has promoted Hamish McVey from brand and design manager to head of brands and engagement. ( Marketing ) Directories brand Yell has parted company with group ...

Experian kicks off £6m media review

24 May 2012 | by Katherine Levy

Experian, the online credit-checking service that owns the CreditExpert brand, is reviewing its £6

Zurich calls £100m global ad review

24 May 2012 | by Anne Cassidy

Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia ... . Zurich s most recent major TV campaign in the UK featured two animated figures wearing the brand logo ... first aired in 2009. The brand s advertising has been supported by DM, digital and experiential work ...

PAA lands Investec private banking account

17 May 2012 | by Sara Kimberley

the financial brand's private banking division with a big focus on loyalty marketing. Until now, the bank has ... will continue to handle the brand's advertising. Last year, Investec struck a deal with the England and Wales ...

Quiet Storm wins Claims Direct task

10 May 2012 | by Sara Kimberley

and buying for the brand. Claims Direct, which previously created its advertising in-house, was once ... and to the point." The brand was bought by the law firm Russell Jones Walker in 2003, after falling ...

College Hill founder Alex Sandberg steps down

08 May 2012 | by Alec Mattinson

for me to step away from the business. I m proud to have played my part in building the company that I founded into the group that it is today. It s been a fantastic journey. I believe the building blocks ...

Porta Communications records £1.5m annual loss

08 May 2012

to focus on creating true shareholder value by building a first class international marketing and communications group in line with our original business plan. The building of the group continues and benefits ...

WPP lands global Bank of America ad and branding account

04 May 2012 | by Daniel Farey-Jones

WPP has won out against BBDO in a global advertising and branding pitch for the Bank of America...The team will handle Bank of America's overall brand positioning, as well as branding ... s brand agency Brand Union already handled some work for the client. Hill Holiday has retained ... both the progress we ve made as well as the value of our brand and our company to all of our ...

The Corner scoops Orbis ad business

03 May 2012 | by Ian Darby

brief that it intends to spend 7 million across digital and traditional channels on building a new brand and consumer platform in the UK. Yann Monnet, the UK marketing director at Orbis, said: "The ...

Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

) Blue Rubicon New brand Be clear on cancer (COI-Department of Health) M C Saatchi i ... Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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