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Euro RSCG London has created a social media and TV campaign for Reckitt Benckiser's Durex brand.
everything you want for Christmas. So vast is the range on offer that the brand finds it easier to show us ... that do shine brightly. It is a very brave brand that plays it safe this year. SUIT Phil Rumbol ... the interventions you make. The same is true of advertising. Some brands have inherently stronger propositions ...
The work uses footage of real people enjoying the brand s Indoor Skydiving, Spa Day and Rally Driving experiences. The 30 second spots will run across a number of UK digital and satellite and television stations with media planning and buying handled by MNC. ...
The film will be available on their Facebook, YouTube and Vevo accounts.This is Cartier s biggest online engagement, marking the first time the iconic luxury brand has used social media to reach consumers. Painted Love is inspried by the myth of Pygmalion and Galatea, which charts an encounter ...
is scared. You can smell it. It wants experts like never before. Networks build teams of category ...
The TV and print campaign will see P G communicating for the first time that it is the company behind 50 household brands, including Ariel, Duracell, Fairy, Gillette, Pampers and Olay. The Proud Sponsor of Mums campaign puts mums at its heart, recognising, celebrating and thanking them ...
The film is part of a wider campaign encouraging Lego fans to build unusual creations. It is supported by a website and iPhone app. ...
The 10m ( 8.3) multi-channel campaign promotes the brand s A3 Inkjet printer range and is called 141% after the size increase between an A3 from an A4 sheet of paper. The three spots aim to emphasise the impact of printing A3 and brings to life the ambition of people who work in small to medium ...
The campaign introduces a new brand positioning with the new strapline happy inside and announces the 2011 catalogue launch. The film shows real footage of the cats exploring the store and furniture and uses no CGI. It breaks during ITV1 s The X Factor this Saturday in a 60-second version. A 90-second ...
The product promises to kill both the plant and the root and uses a 'B movie' horror theme to show this and increase consumer awareness of the brand. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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