The films, which will be aired in cinemas continue Volkswagen s See Film Differently campaign, which promotes the brand s support of independent cinema. It was created by Matt Lee and Pete Heyes. The work was directed by Ivan Zacharias through Stink. ...
Jaguar, in a campaign planned and bought by Mindshare, will premiere the 40-second TV ad as part of its 'Alive' global brand positioning , in the first ad break of 'Homeland' on Sunday. Following ... at its heart, and has provided a fantastic platform from which to launch the new Jaguar brand proposition ...
The brand highlights its strong heritage as an auto innovator while promoting its latest cars....or the A4 could have done just as well - but it's clear that this is doing a job for the brand, not just the A5. Audi certainly has come a long way, but the heartbeat of what drives the brand remains ... the evolution of design as well as engineering. It is no easy task maintaining a long-term brand strategy ...
Created by Tellyville, the ad stars the brand's call centre staff and Autoglass technician Chris Moulders, who also does the voiceover. It begins with Moulders having a family breakfast with his daughter, who shows her father how to arrange an appointment on a tablet device via the Autoglass online ...
The ad, by Bartle Bogle Hegarty (BBH), harks back to the early days of the brand in the 1920s, depicting Audi as a "design pioneer", all the way through to its current A5 model. Named The Swan , the clip, directed by Oscar-winner Joachim Back, is a reinterpretation of the classic children's tale, 'The ...
Sushma Sagar, senior brand manager, Banana Republic Why I like this Wow, Peugeot. What an ad! It is rare to capture more than six minutes of a viewer's attention online and this is exactly what its latest offering did to me - I was laughing out loud for most of it. The proposition ...
TBWA has created a pan-European campaign for the Nissan Juke, communicating the brand's new
plane while other sky-divers build the model around him in mid-air. It marks a shift away from a product-led strategy to a more brand-led approach. Nissan's advertising section manager for marketing ...
The documentary is part of a series for the brand created by WCRS and Dare, which launched this week. The four online documentary films, created by WCRS, star Olympic and Paralympics athletes. Dare is launching the series online and has created a YouTube channel to host them. The first film ...
The ad has a similar style and tone as the brand's US work, but also incoporates British street scenes and iconography. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters