Chevrolet Volt sponsors AskMen Innovation Awards
08 May 2012 | by Nick Batten
2010 in a move that was supported by a consumer sponsorship deal with the battery brand Energizer ...
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Look launches 'Look What I'm Wearing'
14 May 2012 | by Nick Batten
in IPC s women s brands, and through social media. Julie Lavington, publishing director at Look, said ...
Tess Macleod Smith joins Net-a-Porter
10 Feb 2012 | by Nick Batten
at such an exciting time for the business and look forward to expanding our multi-platform brand offering ... true across launches of both The Outnet and Mr Porter and has grown into our goal to build ... can share our world-class and unique customer experience with like-minded brands. Her reputation ...
Maxus picks up online media account for Bench clothing
01 Dec 2011 | by Mark Banham
The account will include all online search and display requirements for the brand, with estimated ... -shirt brand, with designs influenced by street culture. The brand has since expanded into jeans, jackets ... : "We are excited to be working with such an innovative and youthful brand like Bench. "[Bench has ...
Lingerie brand bids to link Tube ads with mobile
16 Nov 2011 | by Maisie McCabe
in forthcoming London Underground ads, in a bid to help people discover the brand through their mobile phones....stations. The SaveMe4Later smartphone app allows users to save the brand name and location of ads ... , the SaveMe4Later app processes and then automatically downloads the relevant ads for the saved brands ... .com will be the first brand to lead this new form of interactive advertising on the Underground, with other brands ...
Boxfresh renews sponsorship of NME Best New Band
09 Nov 2011 | by Sophie Maden
Boxfresh, the British clothing brand, has been chosen to be the official fashion partner
Condé Nast college to offer Vogue-branded fashion course
14 Sep 2011 | by Sophie Maden
, offering foundation and masters programmes named after its magazine brands, such as Vogue and House...of education. The reputation and authority of our brands puts us in a strong position to teach and inspire ...
Shoe retailer Dune launches first UK print campaign
11 Aug 2011 | by Mark Banham
and accessories brand that it truly is. "The fashion and accessory market is extremely competitive ... that a brand like Dune is starting to advertise again. Magazine readers are used to reading about Dune ... the impact this well-loved brand deserves." Dune will open four new stores across the UK over the next ...
Vogue.com to host online fashion week
26 Jul 2011 | by Sarah Shearman
iPad app , to serve brand advertising on Flipboard for the first time, as well as content from ...
Media Week introduces paid subscription model
20 Jul 2011 | by Staff
Haymarket Business Media has introduced a digital subscription model across its Brand Republic
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
