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) Blue Rubicon New brand Be clear on cancer (COI-Department of Health) M C Saatchi i ... Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...
ban on brands such as McDonald s and Coca-Cola sponsoring sporting events, as part of measures to combat obesity. Those brands were singled out due to their sponsorship of the Games. Meanwhile, a report in The Independent criticised sportswear brand Adidas, claiming its Team GB kit was being ...
and transparency into the circulation of our national news brands and we hope agencies will find this insight ... into the different channels and the overall growth of our news brands' audiences." Lynne Robinson, research ...
. Unilever's grooming brand Lynx sponsored the panda mating programme at Edinburgh Zoo as part of its ...
A parliamentary committee charged with investigating the UK's privacy laws has recommended that advertisers should help enforce regulation of newspapers and that Google should to do more to restrict offending content.
, in Brand Republic's round-up of this week's people moves in advertising, marketing and media.
Digital Competition , run in association with Brand Republic. The foundation, which provides small ... of home and for a bloody good cause." The digital production and technical build was coordinated ... design and build was by United Studios. Follow Maisie McCabe on Twitter @MaisieMcCabe ...
. In addition, she said, the recently launch of Marie Claire brand offshoot, Marie Claire Runway, would help ... that Grazia was attracting more premium advertisers than its weekly rivals. She said that high-end brands ...
spokesperson said: "Comparing The Guardian with the i is hugely misleading. The Guardian is a global brand ...
Can you build a brand without TV? Yes, according to our cover feature; but it depends on the brand....) or great design to stimulate demand (Le Creuset). For brands that aren't as close to their market, TV ... and brands in the portfolio. Also, TV can help promote a fledgling brand to important investors. To TV or not to TV? That is still the question for brands, and will be for years to come. Opt-in cookie law good ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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