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awarded a global brief. Drinks manufacturer Diageo, which owns the Smirnoff brand, said the move stems from an agency review led by the New York office for the vodka brand s global PR and earned media ... 's offices in New York and Sydney. Simon Breckon, Western Europe brand director for Vodka, said: 'With a ...
for more "relevant and innovative" ways to build the brand through digital channels....revealed it to be the third most engaged-with brand in the UK on Facebook, scoring an engagement level of 12%. The Tata-owned brand has appointed We Are Social as its first social media retained agency ... manufacturer's Facebook and Twitter accounts, as well as supporting brand activity such as product launches ...
BetVictor, the online betting brand owned by Victor Chandler, has hired VCCP to handle its..., which launched in January, centred around McGuinness' insistence that the brand needed a "gimmick" while ...
brands use in addition to the printed format. McCann London has created a campaign to support ... of all of news brands, in all the platforms, in the media mix and the role that they will continue ...
-Hillard in London, said: There's a huge, renewed momentum behind them as a brand and in terms of innovation. We're going to work with them across Europe to further build their consumer voice. The agencies invited ...
be further developed in many ways, leaving a lasting legacy for Scotland and building momentum towards France ...
Wayne Bruce joins the company as head of PR following time spent at Nissan s luxury brand, Infiniti. The role was formerly held by Mark Harrison, who recently took the post of regional director for McLaren Automotive Middle East and Africa. Bruce will report to McLaren Automotive s sales ...
a branded mobile unit to schools, high-profile events and Wales international home matches. The unit ...
that the brand work around the club would be kept separate, and handled by the in-house team, added: We re ...
Directories brand Yell is to be re-branded as 'hibu' and has parted company with group chief...are developing innovative new products and we need a dynamic new brand to signal that we are a digital business ... corporate brand being used in conjunction with its latest strategic initiatives. Following Ashmore ... remit to enhance its digital offering; David Parslow is group head of brand development. Ashmore has ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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