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London Fashion Week: Brands on the catwalk

Sassoon brand, which had a long-running relationship with London Fashion Week. A media partner is likely ... 's about young people and a vibrant lifestyle - all the things that consumer brands want to be associated ... brand, was a first-time sponsor of London Fashion Week this season, and there are clear reasons why ...

Editorial: The brands emerge from the tunnel ...

of its links to the tournament outshines that of other brands. Adidas, an official sponsor since 1970 ... programme) to powerful effect. And the brand has extended its sponsorship of the competition to 2014 ...

Mr Men to launch brand offensive with Taylor Herring

Literary brands company Chorion is preparing a PR campaign to promote its Mr Men and Little Miss...Chorion acquired the brand from creator Roger Hargreaves' family in May 2004. It wants to 'create ... licenses the Mr Men and Little Miss brand to over 80 licensee partners across publishing, apparel ... programme to create widespread coverage within the consumer sector next year. Other brands Chorion owns ...

STOP PRESS: Branding through staff conference

21 January at London s Dorchester. The theme will be Your Staff as Brand Evangelists . For further...PR Week is presenting its fourth annual conference Communicating Business Strategy on Thursday 21 January at London s Dorchester. The theme will be Your Staff as Brand Evangelists . For further details call Tania Cassell on 0171 413 4116. ...

News Analysis: Travel giants build on brand loyalty

strategies as many Britons turn their attention to their summer holidays. Trust and brand loyalty remain...by brands in other sectors. 'People do not necessarily want a holiday from one of the big four,' says Travel ... for families. Holidaymakers like this are not specific about brand loyalty.' Travel company loyalty, says ... of disposable and trayless in-flight meals - rather than trying to differentiate a particular MyTravel brand ...

Big Brother house opens up to PRs

an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum here . ...

Notting Hill Carnival invites PR pitch

on this or any other issue raised on Brand Republic, join the debate in the Forum here . ...

Royal PR has left the public cold

on Brand Republic, join the debate in the Forum here . ...

STOP PRESS: Added PRCA prize for award winner

fees begin at pounds 2,238 and increase according to fee income. This year s winner, Republic...fees begin at pounds 2,238 and increase according to fee income. This year s winner, Republic, will be entitled to claim its first year membership in 18 months time. Republic s projected fee income ...

News Brief: Natural History Museum calls in Brands2Life

CONSUMER: London's Natural History Museum has called in Brands2Life to promote Diamonds, billed

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.