Retail choice: mk, Nuneaton
19 Apr 2006 | by Doug James, Creative director, Love Branding
there with its competitors New Look, Primark and Select. But if a brand is going to emulate, it has to do ...
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Next at Oxford Circus has had a refit - and it is definitely evolution, rather than revolution. The new fascia creates a brand texture based on the 'X' in an attempt to inject some life into this fading high-street giant. The texture is used in dark blue on the light boxes, on top of a blue background ...
there with its competitors New Look, Primark and Select. But if a brand is going to emulate, it has to do ...
Office's flagship shoe store has swapped its yellow-based colour palette for an impressive glossy black exterior. It neatly frames the window display and guides us clearly toward the entrance.
Cor blimey, I fancy a cuppa ... but oh, the shame of walking back from the kitchen without having offered colleagues a little something. You might get lucky, but more often than not the whole studio is thirsty. And how to remember every combination?
Arsenal FC has unveiled the branding for its new football ground, Emirates Stadium, created...The football club has decided to create a standalone brand for its new home after researching the promotion of other stadia in the UK. The intention is to create a striking brand that has appeal beyond football, and is distinctive from the Arsenal brand. The design draws on the heritage of Arsenal's former ...
Soccerex has unveiled fresh branding, created by Navyblue Design Group. The annual football
suppliers and their customers, has appointed integrated agency Communicado to create its branding.
Oddbins has introduced festive branding in its 300 stores. The work, through Duplex Communications
Cadbury Trebor Bassett has revealed the design for Dairy Milk Melts, the brand's first foray...The concept, name and positioning for the range of boxed, individually wrapped chocolates, which are aimed at 25- to 40-year-old women, were developed with design agency Bloom. It was briefed to create a look that was not only consistent with the Dairy Milk parent brand, but also signalled its 'everyday ...
Medicom Group has launched a separate design and branding consultancy called Medibrand..., formerly worked at brand comms outfit Core-Create in London. They have already started work at Medicom ... branding within medical comms briefs.' He added that Medibrand and Medicom would share clients. The two ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.