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When I think of channel branding, BBC Two immediately springs to mind. It has always seemed to set
online and off, about brands, products and services that are candid and public, giving a new meaning to the term word of mouth . Unsurprisingly, brands are keen to get involved. Word-of-mouth marketing ... been able to communicate. For brands, products and services to be recommended in this way lends them a ...
Harrogate Spa Water has unveiled the design for a charity-linked water brand that will roll out...Called Thirsty Planet, the brand was developed with charity Pump Aid, which helps provide access ... communicate the brand's corporate social responsibility message. The back of packs carry pictures of people ... donations are helping, with the charity receiving 50p from every multipack sold. The brand identity ...
Fabric Warehouse, a fabric, curtains and blinds specialist, has appointed Boxer to handle its brand...The agency, which was retained following a four-way pitch, will carry out a brand revamp for each ... in-store communications, develop a brand strategy over a three-year period and carry out a brand ... fresh brand identity following a management buyout from the UK's biggest home-furnishings retailer ...
Turquoise, a branding consultancy, is launching a specialist property-development branding division
Aston University has overhauled its branding as it positions itself as a leading academic
Tiffinbites, the Indian fast-food chain, has introduced revamped branding. The work, by Hicklin
Lakeland, the kitchenware retailer, is to unveil fresh branding through Lumsden Design on 1 March
the colours of football teams, has unveiled its branding through Imagination.
IPC Media has overhauled its corporate branding. The revamped logo was created by Agenda Design
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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