Click 
to remove filters
WPP has won out against BBDO in a global advertising and branding pitch for the Bank of America and is to set up a dedicated account group called Team Bank of America.
The agency's new-client wins, record on thought leadership and creative output on campaigns such as its work for British Airways, brought a year of achievement, writes Rachel Barnes.
Dave, the Engine-owned branding consultancy, has withdrawn its opposition to UKTV's application to register the name of its TV channel Dave as a trademark, and the two sides are holding talks.
As well as achieving a new-business conversion rate of 50%, boosting revenues and devising highly innovative campaigns, the agency found time to provide pro bono work for the UN.
River Island has appointed Landor Associates to undertake a brand evaluation project to give it the edge in the increasingly crowded fashion retail market.
According to Kelvin MacKenzie writing in The Sun, Oxo has produced a special edition, black-and-white stock cube - called "Laughing Stock" - to mark Newcastle United's football season.
LONDON - EuroNews has appointed Fred Farid Lambert, the newly launched agency backed by Vincent Bollore, chairman of Havas, to head its strategic global communication programme, following the broadcaster's expansion into the Asian, African and North American market.
LONDON - The Carbon Trust is poised to hire a lead advertising agency for a branding campaign to raise the profile of the government-funded body.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
