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Sky Sports warned over on-screen EA branding

Sky Sports has been rapped by media regulator Ofcom following complaints after "blatant" and "irrelevant" logos for technology partner EA Sports appeared on Sky Sports 2 match facts graphics.

Investors Chronicle celebrates 150 years with new branding

LONDON - Investors Chronicle, the weekly financial investment magazine published by the Financial Times, is celebrating its 150th anniversary with a revamp, including a new logo and strapline.

Racing UK in two-year branding deal with jockey Aidan Coleman

LONDON - Racing UK, the horse racing TV channel, has signed up popular Irish jockey Aidan Coleman to become its brand ambassador.

Sky Sports breaches product placement rules over Specsavers branding

LONDON - Broadcast regulator Ofcom has ruled Sky Sports' coverage of this summer's Ashes cricket series was in breach of UK product placement rules when it included Specsavers branding every time Hawk-Eye graphics were used.

Sky signs broadcast and branding deal with the O2

LONDON - Sky 1 and Sky Arts are set to air live events from London's O2 arena as part of a wider five-year deal that Sky has entered into with the venue.

Fun and innovative product branding can pay dividends

According to Kelvin MacKenzie writing in The Sun, Oxo has produced a special edition, black-and-white stock cube - called "Laughing Stock" - to mark Newcastle United's football season.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.