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Iris wins Domino's digital and DM task

The agency won the business after a competitive pitch that is understood to have been led by Simon Wallis, the company's sales and marketing director, who joined the company in 2010 from the brand's rival Papa John's. The company's investment in direct and digital channels follows a recent statement ...

Whitbread appoints EHS 4D for CRM activity

Whitbread has appointed EHS 4D to handle its CRM account across its portfolio of brands....The company, which owns brands including Premier Inn, Costa Coffee and Beefeater Grill, began ... to bring its brands closer together and encourage customers to try other offerings in its portfolio ... , Beefeater Grill, Table Table, Brewers Fayre and Taybarns brands, as Whitbread looks to overhaul some of its ...

CNN opens the world's first 'CNN Cafe' in Seoul

education institution, launch of the world's first CNN-branded cafe in South Korea.

Laurence Green: Fast-food nation shows a healthy appetite for product

, in the country that gave us "Have a nice day!", Pret is being feted as the food service brand de nos jours: a ... . Both claim their respective hot-dog brands, Oscar Mayer and Ball Park, are the nation's favourite ...

Flourish picks up Wimpy social media account

in-store and with ads on Facebook. The fast-food brand has used various agencies in the past ...

Focusadvertising picks-up Domino's and Wendy's in Dubai

Focusadvertising won in a three-way pitch against 3Points and JWT, with Focusadvertising winning the below-the-line and JWT the above-the-line business. The agency will drive brand appeal across ... new approach by elevating the creativity and refreshing the look and feel of the brands. It was a ...

Pick & Turkey league (18 March 2011)

Pick tally Agency Brand Campaigns 1 RKCR/Y R Land ...

McDonald's hands Olympics sponsorship brief to Burnett

volunteers. McDonald's appointed Leo Burnett after the group showed it could work across design, brand ...

Dogs beat Darth Vader in Super Bowl ad ratings

manufacturers and FMCG brands dominated the line-up of more than 50 ads, which are estimated to have generated ... of his mind. One famous UK brand taking its place in the line-up for the first time was AB InBev ...

'It's all good' brings McCain back from the brink

the brand went from riding the junk-food storm to teaming up with UK Athletics and why it can't afford 'buy...brand, contained 5 per cent fat or less. When questioned, some consumers believed the fat content ... dragged the McCain brand back from the brink, Vermont's challenge is protecting it against ... to start acting more in its own self-interest from now on. "As the clear brand leader, it was our job ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.