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Sushma Sagar, senior brand manager, Banana Republic Why I like this The premise of the ad is to position Nike's new Kobe trainers as the footwear choice for super successful people ... plethora of superstar cameos who are willing to promote your brand is notable in itself, but more ...
The documentary is part of a series for the brand created by WCRS and Dare, which launched this week. The four online documentary films, created by WCRS, star Olympic and Paralympics athletes. Dare is launching the series online and has created a YouTube channel to host them. The first film ...
The 90-second TV ad, the first work by Bartle Bogle Hegarty for the brand since winning the business, first aired last Saturday during The X Factor . Smith prepares her original classic Christmas cake before the camera moves to Blumenthal, who shows off his mince pies with pine-scented sugar ...
avatars and the chance to own a Batman-branded Xbox 360 console. Gamers will be directed towards ...
the brand spokesmen Brad and Dan, and is automatically uploaded to Facebook , where users can tag ...
The ad, by Paris-based agency Fred Farid features professional Hollywood stunt men and women in Wrangler jeans. The stunt people jump from windows 25ft high, are set on fire and fall through panes of glass, wearing the brand s denim. The ad aims to give a modern twist to the Wrangler's cowboy image ...
section where users can meet the island's characters and view the brand's spring/summer 2011 range ...
entertaining. It has repositioned the brand and will be talked about as a case study for the foreseeable ...
The brand shares 50% of its profits with the charity Fight For Peace (Luta Pela Paz), which aims to steer young people towards boxing and martial arts, as an alternative to criminal activity in the favela community. The film tells the true story of Roberto Custodio, a young boxer who was supported ...
Tribal DDB Amsterdam has created an interactive music experience for Philips to promote the brand
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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