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Bombardier 'bang on!' by Karmarama

Karmarama has created a new spot for Wells & Young's beer brand Bombardier starring comedic actor

Cadbury 'charity shop' by Fallon

Created by Sam Hibbard and directed by Megaforce the ad launches with a 60 second version. This Glass and Half Full Production is set to go beyond the TV with a campaign set to deliver new ways to participate with the brand across digital, events and PR. ...

Virgin Media 'our house' by DDB UK

DDB has launched its first brand-focused work for Virgin Media since it won the £71 million account

Cadbury 'goo dares wins' by Fallon

Goo Dares Wins, an integrated marketing campaign, sees Creme Egg becoming the first Cadbury brand to link into the Spots v Stripes initiative that aims to get the entire nation playing games. Cadbury has embarked on an integrated marketing campaign involving advertising, digital, PR, events, and sales ...

Splendid retains £1m Smirnoff account

awarded a global brief. Drinks manufacturer Diageo, which owns the Smirnoff brand, said the move stems from an agency review led by the New York office for the vodka brand s global PR and earned media ... 's offices in New York and Sydney. Simon Breckon, Western Europe brand director for Vodka, said: 'With a ...

Oli Wheeler leaves Freuds for Viagogo global comms role

. His main accounts were PepsiCo, Yum Brands and Birds Eye. Wheeler is also known as an expert in crisis ...

Expedia hires Fleishman-Hillard after European consolidation review

-Hillard in London, said: There's a huge, renewed momentum behind them as a brand and in terms of innovation. We ...

Food & Drink: Take your hat off to Benito's tweet deal

Mexican restaurant brand Benito's Hat wanted to create a big buzz on a small budget. Unity came up...restaurants in London - Covent Garden, Goodge Street and Oxford Circus. Unity identified the brand's target ... new names there is always a danger of the main client brand being overshadowed. Money saved from ...

Entertainment: Lappset happy with angry approach

Campaign: Launch of Angry Birds Activity Parks in the UK Client: Lappset Group PR team: Maxim Timescale: March 2012 Budget: 8,000 Objectives To generate global brand awareness and create interest from potential customers To gain national media coverage ...

John Woodcock: Coalition needs to address basics

on imposing a brand of austerity that is demonstrably not working. That is certainly what has happened ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.