Durex 'how in-sync are you?' by Euro RSCG London
19 Jan 2012
Euro RSCG London has created a social media and TV campaign for Reckitt Benckiser's Durex brand.
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Lipton 'fan' by DDB Paris
28 Feb 2012
Lipton has launched a campaign starring its brand ambassador, Hugh Jackman, created by DDB Paris.
The AA 'who will stop Jack Frost?' by McCann London
19 Jan 2012
The campaign introduces Jack Frost, who freezes people. A trailer with no AA branding was released before the full ad went live on StopJackFrost.com, which redirects users to the AA website . The ad was created ?by Matt Crabtree and Si Hepton, and directed by Matthias Hoene through Partizan. ...
Bombardier 'bang on!' by Karmarama
18 May 2011
Karmarama has created a new spot for Wells & Young's beer brand Bombardier starring comedic actor
T-Mobile 'T-Mobile wedding' by Saatchi & Saatchi
19 Apr 2011
and their wedding party dancing down the aisle, as part of its 'Life's for Sharing' brand campaign.
Footlocker 'passion for trainers' by SapientNitro
13 May 2010
The girlfriend is straddling the man, who lies face down on the bed, and begins spanking him with trainers. The boyfriend's knowledge of trainers is so extensive he is able to name the brand, model and colour of every shoe she uses. ...
Think BR: Weird web culture is bigger than cheap LOLs
16 May 2012 | by Kate Miltner
, particularly for a brand. One of the most popular panels at the conference featured Craig Allen and Isaiah ... on Reddit . So what can brands learn from discussions like the ones at ROFLCon? The first answer ... confusing frontier for brands, the underlying tenets of a successful meme are the same as those of a ...
McDonald's launches content portal in latest phase of UK 'McMakeover'
15 May 2012 | by John Reynolds
posed by customers, as it aimed to improve trust in the brand in the UK amid negative headlines around ... as 24 consecutive quarters of growth in the UK, McDonald s claims consumer perceptions of the brand have ... . As people engage more with brands through digital and social media, we re confident that introducing a new ...
Nike marketing boss attacks 'institutionally analogue' businesses
14 May 2012 | by Nicola Clark
wristband for our interview at the Farringdon HQ of the brand's digital agency, AKQA. The band, which ... of movement is unavoidable, even for a marketer from Nike, the brand which famously never stands still ... has been evaporated.' The question Velocity poses, as does Marketing , is where do brands go from ...
Campaign Viral Chart: P&G holds strong as Thinkbox debuts
11 May 2012 | by Ben Hall
72andSunny, joins a list of past ads for the 'Call of Duty' brand that have performed strongly in the social web. With more than 3,000 shares, an ad for American snacks brand Pop Chips, in which Hollywood ...
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- Financial Communications/Investor Relations - Senior Associate OgilvyPR , Beijing
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
