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Wispa 'time well misspent' by Fallon

The campaign, by Fallon, introduces a new strapline and positioning for the brand, encouraging people to take time out and enjoy themsleves. The brand will be supported by a 3.5 million campaign, including six-sheets near CTNs, cinema advertising and video on demand. ...

Mr Kipling 'Jubilee celebrations' by JWT London

The outdoor and print ads are the first for the brand by JWT since it picked up the business.They feature Mr Kipling s Jubilee-edition Great British Fancies and the new Victoria Mini Classics recipe. The creative shows miniature figurines enjoying the Jubilee celebrations. The work will run from 14 May ...

Oreo 'birthday' DraftFCB New York, Paris

Oreo has marked its 100th birthday with an advertising campaign featuring some of the brand's most

Mr Kipling 'grandma's tin' by 101

the brand. It is the first work by 101 for Mr Kipling since the start-up picked up the business last year....The 30-second TV spot shows a grandmother at home with her grandchildren. The brand aims to broaden its appeal from traditional cakes to convenient snacks, and is targeting mothers. Iwan Williams ... for Premier Foods. The TV ad is the start of a new marketing campaign for the brand in 2012." The ad ...

Gü 'Valentine's Day' by DDB UK

manufacturer, promoting the brand's Passion Soufflé for Valentine's Day with two new print ads.

Rice Krispies 'flavour' by Glue Isobar

and convey the taste of chocolate. The ad finishes with the brand s strapline It s all lies-they re ...

Sour Patch Kids 'The Lost Kids' by Mother New York

The Kraft sweet brand Sour Patch Kids has collaborated with the hip-hop artist Method Man

Trebor 'sweet success' by Fallon

The brief to Fallon was to take mints out of the everyday and give Trebor a more confident brand identity. The campaign includes a series of idents that will sponsor 'Dragon's Den' on Dave. Print ads will also run. ...

Cadbury 'charity shop' by Fallon

Created by Sam Hibbard and directed by Megaforce the ad launches with a 60 second version. This Glass and Half Full Production is set to go beyond the TV with a campaign set to deliver new ways to participate with the brand across digital, events and PR. ...

Green & Blacks 'something old, something new' by Brave

Green & Black's, the organic chocolate brand, is running a tactical campaign to celebrate the Royal

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.