15 May 2012
The Red Brick Road has launched a brand campaign for the Association of Train Operating Companies...., this is the first iteration of a brand campaign that will run for the next three years across outdoor, online ...
25 May 2012
| by Daniel Farey-Jones
marketing team. ( Marketing )
British Airways has promoted Hamish McVey from brand and design manager to head of brands and engagement. ( Marketing )
Directories brand Yell has parted company with group ...
24 May 2012
| by Sara Luker
-Hillard in London, said: There's a huge, renewed momentum behind them as a brand and in terms of innovation. We ...
23 May 2012
| by Helen Edwards, PPA Business columnist of the year
for brand marketers...., sparkling strategic thinking, a brilliant brand video, all polished and rehearsed to make an unforgettable ...
at the very highest commercial level, threatening an entity we might call Brand Britain. It is airport queues ...
22 May 2012
| by Loulla-Mae Eleftheriou-Smith
British Airways has promoted Hamish McVey from brand and design manager to head of brands...of brands and marketing at the airline, after playing an integral role leading the 'To Fly. To Serve' brand campaign .
Comber continues to report to Frank van der Post, managing director, brands and customer experience.
McVey will be responsible for defining BA's brand and communicating it consistently ...
18 May 2012
| by Matthew Chapman
The Kuoni outlets will offer the full range of holidays available form the brand, which ...
, as well as in Reading, Southampton and Cardiff.
John Lewis already has beauty concessions from brands ...
brands by using John Lewis furniture and Kuoni fittings.
Kuoni's concessions will be located ...
18 May 2012
| by Sara Luker
The app firm has hired Surname Surname, the consumer brand agency offshoot of Blue Rubicon, to handle its consumer PR. Hailo was founded by three London black cab drivers and is backed by Accel ...
competition from brands such as www.kabbee.com, Get Taxi and Ubi, which are all looking to make inroads ...
18 May 2012
| by Hannah Crown
The UK s most popular short break holiday firm has appointed The Red Consultancy after a three-way pitch understood to include Good Relations and Frank PR. Having grown 3.6 per cent between 2010 and 2011 despite the UK recession, the brand now plans to open its fifth site in Woburn Forest ...
18 May 2012
| by Loulla-Mae Eleftheriou-Smith
Hoyt Harper, Sheraton Hotels' senior vice-president and global brand leader, speaks to Marketing...Sheraton, the luxury global hotel brand owned by Starwood Hotels and Resorts, has undergone a $6bn ...
worldwide and the brand sits within a portfolio of nine hotel brands, from the super-chic W Hotels, to Le ...
Sheraton brand, and how did you differentiate it from the position of Starwood's other hotels?
We ...
17 May 2012
| by Maisie McCabe
industry, according to Frank van der Post, managing director of brand and customer experience at BA....to build a engagement platform. It is very important these days for brands to engage with their customers ...