Cadbury takes another pop at popcorn market
28 May 2012 | by John Reynolds
of Cadbury Popcorn, four years after it sold its Butterkist popcorn brand.
The 'Union Jack' TV ad, created by Abbott Mead Vickers BBDO first aired yesterday (27 May), and will run for four weeks in a media plan handled by MediaCom. It shows the M M yellow and red brand ... . Mars, which owns brands including M Ms, Skittles, Pedigree, Whiskas, Uncle Ben's and Wrigley ...
of Cadbury Popcorn, four years after it sold its Butterkist popcorn brand.
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