to remove filtersNEWS: STOP PRESS
11 Oct 1996
s consumer division is gearing up for the UK launch of Advil - the second biggest selling branded ...
Search results for Branding
Search filters:
Add Search Filters:
By Date
By Publication
- PR Week UK (21)
By Channel
- Advertising (2)
- Events (1)
- Marketing (2)
- Public Relations (21)
By Industry Sector
- Pharmaceutical (21)
NEWS: PR EUROPE
06 Dec 1996
clothing brands: Boss, Hugo and Baldessarini. MILAN: Image Time clocks in with Hyundai ...
DIARY: Pharmacia & Upjohn engages Banta
06 Sep 1996
has been writing a biography of Lord Forte and a profile of the Heinz company and its brands ...
NEWS: Offer of MD role lures Moxham back to Le Fevre
09 Aug 1996
Round in June. Moxham s brief was to create pro-active brand awareness-raising campaigns ...
NEWS: Complete Pharma PR steers Panadol drive
19 Jul 1996 | by LEXIE GODDARD
-the-counter medicine. The campaign, designed to highlight the brand s 40-year heritage, is being executed ... but said that, as with other popular brands, the issue crops up but it is not a particular problem ... and Johnson and Johnson s brand Tylenol, respectively, have the lion s share. It also competes with asprin ...
ANALYSIS: MERGERS; Novartis treads the PR path for drugs merger
19 Jul 1996 | by ROBERT GRAY
about the name. Glaxo Wellcome also felt the need to pay attention to its corporate brand ... expertise in the area rather than just individual brands. With its own enlarged product portfolios and the prospect of economies of scale in campaigns covering a number of brands, it seems inevitable ...
NEWS: PR EUROPE
05 Jul 1996
business media. The group, which owns the Campari, Cynar and Glenfiddich brands, previously retained ... the effectiveness of Intel s computer chips and their compatibility with different computer brands. We will try ...
NEWS: PR EUROPE
21 Jun 1996
the message of the quality of the Durex brand in the wake of a flood of low price, low quality condoms onto ... giant Intentia, which trades under the Movex brand name. Intentia is tipped to hire H s largest ...
CAMPAIGNS: JUDGE AND JURY; Price cuts hint at danger of dispensing with the chemist
21 Jun 1996 | by NOEL HALL
or it was a cynical stunt designed to draw attention to the launch of their own brand medicines ...
NEWS: B-M and Shandwick in pitch for Unilever
14 Jun 1996 | by STEVE BEVAN
work is handled through Shandwick Consultants and Welbeck handles most of the brand work. The process of finding an agency to promote the Unilever corporate brand is being led by Mike Nash, Unilever ... brand promotion rather than pushing the Unilever name. One source told PR Week: Unilever has ...
Additional Information
Campaign Jobs
- Account Manager - Integrated / Below the line, £30k MODA consult up to £30k + excellent benefits, Central London
- Product Marketing Executive Stopgap £25000 - £32000 per annum, London
- Senior Account Executive Michael Page Agency £25000 to £30000 per annum, West End
- Digital Marketing Project Manager Adam Recruitment £30000 - £40000 per annum, North West England
- Digital Traffic Manager Michael Page Agency £35000 to £40000 per annum, Leeds
Most viewed
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
