campaign for Bell s eight-year-old Scotch whisky scheduled for September aimed to give the brand a more ... , highlighting the brand s eight-year maturation. Objective To make the advertising campaign stand ... used material in features. The Sky broadcast showed the in-ground branding. Verdict ...
and shaker style and close association with the ancien regime on the one hand, and HHCL s brand ... into the Chime brand. Aside from the new business possibilities this will undoubtedly bring, it will also ... between such strong agency brands can be an unsettling process for both clients and staff, and insiders ...
Novelli, bringing key operations under the Brodeur brand....Omnicom has revealed plans to restructure its international technology PR network Brodeur Porter Novelli, bringing key operations under the Brodeur brand. The rejig coincides with Omnicom s buy ... manage several good smaller agencies to get worldwide coverage, or hope the global brand name PR ...
worked alongside AMV sister agencies on consumer brand campaigns for clients including Pepsi ...
advertising brand, declined to comment. But in March this year he told PR Week that he was actively looking ...
: Halfords is a terrific brand and we were proud to work with them, but we agreed we d come to a parting ...
, the local community? More crucially, what do they say about brand, or corporate values? Might ...
Razor brand Gillette SensorExcel has scored a first with a gatefold advertorial on the front cover...Razor brand Gillette SensorExcel has scored a first with a gatefold advertorial on the front cover of the July issue of Options magazine. The split cover opens to reveal a full length shot of the cover model. IPC claims this is the first time an advertorial has been featured on a front cover ...
Bell revealed in March that he was actively looking to acquire another well-known brand ...
brand loyalty schemes. Some of the cash may also be diverted to the emerging third world markets. I ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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