Publicis lands centralised McVitie's and KP business
23 Dec 1998
and Jaffa Cakes, now picks up an extra 5.8 million of billings for brands including McVitie s Digestives ...
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Publicis lands centralised McVitie's and KP business
23 Dec 1998
and Jaffa Cakes, now picks up an extra 5.8 million of billings for brands including McVitie s Digestives ...
Bristol & West is new Friends sponsor
22 Dec 1998
The Bristol s ad agency, JPH, with Sky Sales, incorporates sponsorship bumpers on all episodes and repeated episodes, plus branding on all programme-specific trailers until the end of the year. It also embraces off-air promotions including on the internet. Bristol & West will then have first option ...
Bristol & West is new Friends sponsor
22 Dec 1998
The Bristol s ad agency, JPH, with Sky Sales, incorporates sponsorship bumpers on all episodes and repeated episodes, plus branding on all programme-specific trailers until the end of the year. It also embraces off-air promotions including on the internet. Bristol & West will then have first option ...
ITC ticks off Granada for This Morning Eurostar gaffe
22 Dec 1998
sparkling. Goldsmiths and Going Places were given additional five-second brand references when...sparkling. Goldsmiths and Going Places were given additional five-second brand references when ...
ITC ticks off Granada for This Morning Eurostar gaffe
22 Dec 1998
sparkling. Goldsmiths and Going Places were given additional five-second brand references when...sparkling. Goldsmiths and Going Places were given additional five-second brand references when ...
BBDO Chicago wins Beefeater
21 Dec 1998
account for its Beefeater gin brand following a competitive review....- Allied Domecq Spirits, USA, has appointed the Chicago office of BBDO to handle the US creative account for its Beefeater gin brand following a competitive review. The review for Beefeater, billings ... . The appointment of BBDO to Beefeater follows its win earlier this year of another Allied Domecq brand, Kahlua. ...
BBDO Chicago wins Beefeater
21 Dec 1998
account for its Beefeater gin brand following a competitive review....- Allied Domecq Spirits, USA, has appointed the Chicago office of BBDO to handle the US creative account for its Beefeater gin brand following a competitive review. The review for Beefeater, billings ... . The appointment of BBDO to Beefeater follows its win earlier this year of another Allied Domecq brand, Kahlua. ...
Nortel in brand push
19 Dec 1998 | by ANNE-MARIE CRAWFORD
Nortel Networks, the telecoms and computer network firm, is relaunching its corporate brand with a...Nortel Networks, the telecoms and computer network firm, is relaunching its corporate brand ... developed a campaign called Share a Thought to increase brand and service recognition ... spontaneous awareness of the Nortel brand from 14% to 20%. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
